#USA #Chicago #Haircare #Jamaican Mango & Lime #EdgeForce™

A New Era in Edge Care

Awarded for its dynamism in textured haircare, Jamaican Mango & Lime® introduces EdgeForce™, a novel edge care system that transcends traditional styling products. Designed specifically for textured hair, EdgeForce™ integrates high-performance edge styling capabilities with skincare-grade actives to cater to the delicate skin along the hairline.

At the core of this innovative system is the EdgeForce™ Foam, the first foam technology created exclusively for styling edges. This versatile product not only maintains a robust hold but also allows for easy creation and reshaping of edge styles without weighing down the hairline. Users can initiate their styling from scratch or touch up their existing look effortlessly. Complementing this foam is the EdgeForce™ Gel, featuring an advanced color-to-clear technology: a tinted formula ensures precise placement along the hairline before it fades to clear.

Frequent edge styling can lead to skin irritation and hair damage; however, Jamaican Mango & Lime® addresses these issues directly. According to Anja Eason Johnson, the company's Social Media Manager, regular edge styling requires careful handling to prevent tenderness and breakage. Thus, the EdgeForce™ formulas are infused with potent ingredients such as Panthenol, Niacinamide, Vitamin C, Caffeine Extract, and Collagen Peptides, ensuring that hairline is treated with the same care as facial skin.

The EdgeForce™ Foam and EdgeForce™ Gel can be utilized either separately or together, providing an array of styling possibilities suitable for various hair types and textures. From smoothing and molding to intricate artistic designs, this system promotes versatility in edge styling. You can also comfortably refresh and reshape styles without reapplying heavy products.

Currently available at select beauty supply retailers and online at jamaicanmangoandlime.com, the EdgeForce™ Foam is priced at $7.99 (2.5 oz), while the Gel will be available for $5.99 (1 oz) and $7.99 (3.4 oz) starting early September. Each product comes in five enticing flavors, each combining hair-focused ingredients with skin-targeted actives:

• - Dragonfruit Oil (Pink) - combats frizz and strengthens hair follicles, accompanied by a spun sugar and vanilla cream scent.
• - Batana Oil (Orange) - enhances growth and conditions edges, paired with a creamy citrus and whipped vanilla aroma.
• - Biotin (Yellow) - bolsters fragile edges enriched with Vitamin C for brighter skin, featuring an energizing candied lemon scent.
• - Blue Tansy Oil (Blue) - soothes hairlines while Caffeine Extract boosts circulation, manifested in a crisp blue raspberry and iced sugar essence.
• - Grapeseed Oil (Purple) - offers shine and UV protection, infused with Collagen Peptides for moisture retention alongside a juicy berry candy scent.

In conclusion, EdgeForce™ empowers individuals to achieve the perfect edge look while nurturing the delicate skin around it. This product signifies Jamaican Mango & Lime®'s commitment to holistic beauty, proving that edge care now fundamentally parallels skincare practices, offering enthusiasts both style and health.