#Japan #Tokyo #Eyewear #Zoff #Photochromic Lenses

Zoff Unveils New Photochromic Lenses for Enhanced Eye Comfort

Zoff, the renowned eyewear brand, is set to launch its latest innovation: photochromic lenses that change color not only in response to ultraviolet (UV) light but also to visible light. Scheduled for release on July 4th, 2025 at Zoff stores and on July 10th, 2025 via the official online store, these lenses promise to redefine comfort and protection for eyewear users, especially in vehicles during the day.

Unlike conventional photochromic lenses that only react to UV exposure, Zoff's new lenses dynamically adjust their tint based on the brightness encountered in various environments. This added sensitivity allows them to provide comfort and reduce glare both outdoors and inside a car, even in situations where UV exposure is minimal, such as while driving on a sunny day.

Benefits of Zoff's Photochromic Lenses

The innovative design caters to a multitude of daily scenarios. For instance, when strong light shines through a car windshield, the lenses gradually tint without blocking the view, effectively managing glare. Alternatively, while seated near a window in an office or café, the lenses subtly change color, adding a layer of protection against eye strain and discomfort without compromising natural vision.

Key Features

• - Gradual Tinting: The lenses adjust their color based on ambient lighting, ensuring optimal visibility.
• - UV Protection: Zoff's photochromic lenses cut 99% of harmful UV rays, offering both glare reduction and protection from UV exposure.
• - Multiple Styles: Available in brown and gray, these lenses come with a refractive index of 1.60.
• - Compatibility: They can be tailored to a variety of frames and prescription needs, making them a versatile choice for numerous users.
• - Durable Coatings: Each lens also features hard coatings, anti-reflective multi-coating, and water-repellent characteristics.

Pricing and Availability

The new lenses are priced at an additional ¥8,800 on top of the frame price and ¥15,400 for progressive lenses. They will be available at all Zoff locations and through the Zoff online store, making accessibility easier than ever.

A Commitment to Eye Care

Zoff continues to uphold its mission of promoting eye care habits and addressing varying light conditions in everyday life. By providing innovative eyewear solutions like the new photochromic lenses, Zoff aims to generate societal value that benefits eye health, underlining the company's commitment to a brighter future for its customers.

For more information, visit the Zoff website or reach out to Zoff Customer Support at Tel. 0120-013-883 on weekdays from 11 AM to 6 PM.

Conclusion

With the introduction of these state-of-the-art photochromic lenses, Zoff reinforces its position as a leader in eyewear technology, focusing on comfort and eye protection. Whether you're on the road or in a well-lit café, these lenses have you covered, ensuring every moment is visually enjoyable and comfortable.