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Mazda March Sales Results

Mazda North American Operations (MNAO) disclosed its sales figures for March, revealing a notable decline in total vehicle sales. This month, Mazda sold a total of 32,017 vehicles, marking a 25.7% drop in comparison to March 2025. The figures highlight an unfavorable trend, particularly as the company dealt with 25 selling days this March, down from 27 the previous year. Adjusting for these selling days, the Daily Selling Rate (DSR) reflects a slightly less severe decline of 19.8%.

In terms of Certified Pre-Owned (CPO) sales, Mazda reported 6,847 vehicles sold in March, which is a decrease of 3.8% compared to the same month last year. Despite these numbers, there are sales highlights worth noting for the month:

• - CX-50 ICE achieved its second-best March total sales ever.
• - CX-50 Hybrid had the best total and retail sales ever recorded for the model.
• - The Mazda 3, in both Sedan and Hatchback formats, saw its best retail sales since April 2022.

Mazda Canada, Inc., reported 5,563 vehicles sold in March, experiencing a 23.1% slump year-on-year. Meanwhile, Mazda Motor de Mexico (MMdM) recorded 7,507 vehicle sales, reflecting a 17% decline compared to last March.

Mazda, originating from Hiroshima, Japan, is celebrated for its commitment to exceptional craftsmanship and innovation. The company’s mission is to enhance life in motion for its customers. By focusing on human experiences, Mazda aims to create positive interactions both through its vehicles and the service provided to customers. MNAO is headquartered in Irvine, California, overseeing operations across the United States, Canada, Mexico, and Colombia through approximately 795 dealers.

The operations in Canada are managed by Mazda Canada Inc. located in Richmond Hill, Ontario, while operations in Mexico are overseen by Mazda Motor de Mexico in Mexico City, and operations in Colombia are handled by Mazda de Colombia in Bogotá.

For more extensive details about Mazda's vehicles, media personnel can explore the online Mazda media center at news.mazdausa.com. Furthermore, enthusiasts can engage with Mazda on social media platforms such as Facebook, Instagram, Twitter, YouTube, and Threads as @MazdaUSA.

The current sales data presents important insights into the automotive market dynamics for Mazda. As they navigate these challenges, there is hopeful anticipation regarding the strategies and upcoming models that may invigorate sales moving forward. Investors and stakeholders will be eager to follow how Mazda adapts to the current market conditions and reposition themselves for future growth. The overall automotive industry appears to be facing uncertainties, making it crucial for brands like Mazda to remain agile and responsive to consumer needs.