Introducing Beats' New 3m Braided USB-C Charging Cable for Ultimate Freedom

Beats Introduces New 3m Braided USB-C Charging Cable

Beats has officially announced the launch of its latest product: a 3-meter USB-C charging cable. This innovative cable epitomizes the brand's commitment to style, quality, and performance, offering users a more comfortable and unrestricted experience throughout the day.

Available in four vibrant colors—Bolt Black, Surge Stone, Nitron Navy, and Rapid Red—the new cable is designed to stand out while delivering optimal functionality. Priced at ¥4,480 (including tax), it is set to be available at Apple Store retail locations, online at apple.com, and through authorized retailers across over 50 countries.

One of the key features of this cable is its durability. The design incorporates a tangle-free braided structure, which enhances resilience and minimizes fraying. Engineered for rapid charging, this cable supports up to 240W for super-fast and efficient power delivery, dramatically reducing charging time and stress.

To ensure high quality and performance, the cable underwent extensive testing throughout its design and manufacturing process, accumulating thousands of hours of rigorous evaluation. Its compatibility extends to all USB-C-enabled Apple and Android devices, enabling charging, synchronization, audio playback, CarPlay functionality, and data transfer.

For those who enjoy using their Beats products and laptops without compromising durability, this cable guarantees fast and efficient charging. Its length and flexibility allow users to stay connected without being constrained by the location of power outlets. Whether you're relaxing on the couch, enjoying lossless audio, or moving about while streaming your favorite shows, this cable provides the freedom to engage in it all.

To achieve optimal charging results, the USB-C cable should be used in conjunction with a USB-C adapter to power compatible iPhones or other devices directly from an outlet.

Note: USB-C power adapter sold separately.

Variety of Beats Cables

Beats continuously strives to innovate, and this cable is a reflection of that mission. The company's dedication to merging technology with sports, music, and fashion has solidified its position in the consumer electronics industry since its founding in 2006. As part of the Apple family, Beats operates out of Los Angeles, focusing on the development of premium audio products and accessories.

Through award-winning campaigns and partnerships centered around culture, Beats aims to evolve how music is listened to and self-expression is conveyed, connecting deeply with the next generation of music fans.