#China #Global Expansion #TIGGO 7 #Wuhu #Chery Automobile

Chery TIGGO 7's Remarkable Global Journey

Chery Automobile Co., Ltd. recently celebrated a remarkable achievement as its millionth export of the TIGGO 7 model set sail from Wuhu, China, on November 1, 2024. This milestone not only highlights the brand's commitment to international markets but also marks a significant step in its overarching global expansion strategy.

Recognition and Performance

The TIGGO 7 has established itself as a prominent figure in the automotive industry, earning numerous accolades over the years. This model has been applauded for its outstanding performance and quality, ranking as a top choice in China's A-segment SUV export market for three consecutive years. Additionally, the vehicle boasts an impressive safety record, having received five stars in ANCAP crash tests and high rankings in both the J.D. Power Initial Quality Study (IQS) and the Automotive Performance, Execution and Layout (APEAL) study.

During the commemorative event for the export milestone, Chery Group's President, Yin Tongyue, emphasized that this achievement sets a new benchmark for the company. He reiterated Chery's dedication to developing the TIGGO 7, ensuring each vehicle garners worldwide trust and admiration among global consumers.

The Philosophy of Global Development

Chery operates under a philosophy of "In China, For Global," tailoring its vehicles to meet local regulations and specific market demands, thus maintaining a competitive edge. Furthermore, the company's localization strategy, "In Somewhere, For Somewhere," involves active integration into local communities and contributing to economic and social development.

In various regions, the TIGGO 7 has garnered a reputation for its reliability and exceptional performance. In South America, it is favored for its robust engine and off-road capabilities. It has also received favorable recognition in the Asia-Pacific region for its resilience to hot and humid conditions, while in Southeast Asia, it excels in navigating tropical climates and complex traffic scenarios.

Future Aspirations

With the export of the millionth TIGGO 7, Chery embarks on a new phase in its global expansion journey. The company aims to strengthen its global presence while focusing on product excellence and enhanced services to deliver high-quality, reliable vehicles to consumers worldwide. In the long term, Chery remains dedicated to fulfilling its social responsibilities, contributing to the economic and social advancement of every market it serves.

In conclusion, Chery's successful journey with the TIGGO 7 reflects its relentless pursuit of excellence and commitment to becoming a trusted global automotive brand. As the company continues to innovate and expand, it is poised for even greater accomplishments in the years ahead.