#Japan #Honegori #Sagamihara #Japan Badminton #Junior National Team

Honegori Becomes Junior National Partner of Badminton Association of Japan

Honegori and Badminton Association of Japan Partnership

In a significant move for the development of badminton in Japan, Honegori, which operates 51 acupuncture and chiropractic clinics across Tokyo, Kanagawa, and Saitama, has officially partnered with the Badminton Association of Japan (BAJ) as a Junior National Partner. The announcement, made by Honegori's representative, Kotaro Abe, emphasizes their commitment to supporting the next generation of badminton talents in Japan.

Commitment to Health and Community

Honegori has always been dedicated to being a community-centered health hub, promoting the well-being of both the mind and body. The company's goal is to provide spaces that enable individuals to recover their health and vitality through their services. By entering into this partnership with the BAJ, Honegori aims to contribute to the consistent strengthening of the Junior National Team and to support the cultivation of future badminton athletes through international competitions.

This partnership aligns with Honegori's mission of fostering healthy communities and promoting the benefits of badminton as a sport. As they work closely with the BAJ, Honegori is determined to assist in enhancing the skill levels of potential representatives for Japan, ultimately benefiting the national team and the sport at a broader level.

The Role of Junior National Partner

The Junior National Partner program is a collaborative initiative of the Badminton Association of Japan focused on strengthening the national junior badminton teams, which includes the U-13, U-16, and U-19 categories. This program not only supports the junior players but also aims to nurture their growth and development within the sport.

The Badminton Association’s president, Mitsuru Murai, expressed excitement about the new partnership, stating that collaborations with organizations like Honegori are crucial. They provide valuable resources and support that can significantly impact young athletes’ opportunities and experiences in the sport.

Honegori's Overview

Honegori, established in April 2013, has rapidly grown to become one of Japan's largest chains of acupuncture clinics and chiropractic offices. The company was incorporated in July 2014 and has since expanded its reach to include 51 clinics primarily located in the Tokyo metropolitan area (Tokyo, Kanagawa, and Saitama). Looking ahead, Honegori has recently launched “Honegori Mini Chiropractic Clinics,” further extending its commitment to health and wellness.

According to leading market research companies, Honegori stands out as a major player in the industry, boasting the highest revenue scale among chiropractic networks in Japan.