Actabl Introduces HotelData.com: Elevating Hotel Budgeting and Insights
Introduction
In an era where data-driven decision-making is paramount, Actabl, an industry leader in hospitality software, has rolled out an innovative platform called
HotelData.com. This new resource hub aims to empower hoteliers by providing actionable benchmarks and insights that can significantly enhance budget and strategy planning.
Purpose of HotelData.com
The hospitality sector has long grappled with the challenge of making informed decisions based on reliable data. Actabl created HotelData.com to address this gap, offering an accessible, free resource that provides insights derived from real performance data and practical planning tools. This resource not only equips hotel owners, operators, and investors with the necessary information, but it also instills confidence in their financial and operational strategies.
The Inaugural 2025–2026 Budget Planning Guide
One of the standout features of HotelData.com is its inaugural report, the
2025–2026 Budget Planning Guide. This comprehensive guide delivers vital insights on various key metrics, including labor costs, revenue performance, and profit margins – essential components for creating accurate, data-driven budgets for the upcoming year. By grounding its recommendations in actual market performance, the report seeks to help users optimize financial forecasting and operational planning.
Key Insights from the Budget Planning Guide
The guide reveals a range of significant findings that provide a clear picture of the current state of the industry. For instance:
- - Revenue Performance: The report indicates that the Revenue Per Available Room (RevPAR) underperformed against budget expectations in the first half of 2025, with actual figures at $105.12 compared to the budgeted $123.89.
- - Average Daily Rate (ADR): While RevPAR showed a decline, ADR remained relatively stable, indicating effective pricing strategies in a testing market.
- - Labor Costs: The average labor costs surged by 6.6% year-over-year, primarily influenced by ongoing wage and benefit pressures. For example, extended stay properties reported average costs of $26.29, whereas resorts experienced significantly higher average labor costs of $123.60.
Despite these challenges, hotels featured in the report managed to maintain healthy profit margins, with GOP (Gross Operating Profit) margins averaging 37.7%, close to the budgeted 37.8%. This demonstrates that while revenue pressures exist, strategic cost management can still yield positive results.
Empowering Hoteliers with Data
Sarah McCay Tams, Actabl's Head of Editorial, emphasized the mission of HotelData.com to empower those who power hospitality by making data both accessible and actionable. This commitment is vital in transforming how hoteliers plan their budgets. Instead of relying on historical data or guesswork, HotelData.com aggregates insights from thousands of U.S. hotels, providing real-time benchmarks that support informed decision-making.
Looking Ahead: Continuous Updates and Expansion
HotelData.com is not just a one-time resource; it is designed to evolve alongside the hospitality industry. Actabl plans to continually update the platform, ensuring hotel leaders have the latest insights into top-line performance metrics, bottom-line profitability, and key operational drivers, such as labor efficiency and cost trends. This commitment to providing current benchmarks makes HotelData.com a crucial tool for hoteliers striving for long-term success.
Conclusion
As the hospitality landscape becomes increasingly complex, tools like HotelData.com are indispensable. By providing reliable data and insights, Actabl is paving the way for hotel management professionals to navigate their challenges confidently. For more information and to access the Budget Planning Guide, visit
HotelData.com.