Nudge Launches Exclusive Credit Card Featuring Kamen Rider Decade Star Masahiro Inoue

Nudge's Innovative Credit Card Featuring Masahiro Inoue

Nudge Inc., headquartered in Chiyoda, Tokyo, has partnered with actor Masahiro Inoue, best known for his role in Kamen Rider Decade, to launch the "Nudge Card". Officially available from October 6, 2025, this cutting-edge credit card allows fans to actively support Inoue through everyday purchases.

Supporting Your Favorite Actor Through Purchases

The Nudge Card is designed to engage fans by enabling them to contribute to Inoue's endeavors each time they use the card. Accumulated spending will unlock exclusive rewards and original designs tailored to ardent supporters.

With over 150 partnerships—including artists, sports teams, and local governments—the Nudge Card operates on a unique revenue-sharing model. A portion of the transaction fees is redirected to the partnered clubs, translating customer spending into tangible support for their interests. This revolutionary platform allows users to experience a new way of endorsing their favorite celebrities, blending utility with fandom.

Exclusive Rewards for Cardholders

By joining the "MASTER MASAHIRO" fan club through the Nudge Card app, cardholders can access luxurious rewards based on cumulative spending. These include chances to receive exclusive images, videos, handwritten messages, personal items from Inoue, and even opportunities for one-on-one online conversations with the actor.

Here’s a glimpse of the special rewards:

- Exclusive Digital Content: Get access to unseen behind-the-scenes footage and heartfelt voice messages from Inoue.
- Unique Videos: Enjoy personalized videos where Inoue may challenge himself with tongue twisters or respond to fan requests in his charming manner.
- Personal Gifts: Excitingly, cardholders can even receive personal items owned by Inoue himself.
- One-on-One Online Talks: A special drawing will allow three lucky fans to engage in a virtual chat with Inoue every six months.

Customizable Card Designs

Enrolling in the "MASTER MASAHIRO" club also allows members to receive an exclusive card design, ensuring not only aesthetic appeal but enhanced security with a unique, numberless format. Every design emphasizes luxury, with Inoue personally overseeing the aesthetics. To commemorate their membership, fans are rewarded with a special keepsake card to cherish.

About Masahiro Inoue

Masahiro Inoue, born on March 20, 1989, in Kanagawa Prefecture, rose to fame playing the protagonist in Kamen Rider Decade. His career spans various dramas, movies, and stage productions. In addition to acting, he is currently the CEO of AIC Rights, where he explores new creative ventures. Fondly referred to as "Maa-kun" or "Masa" by fans and co-stars alike, his diverse talents and charm have won him a broad support base.

Key Details of the Nudge Card

- International Brand: Visa
- Annual Fee: Free
- Card Design: Choose from the original "MASTER MASAHIRO" design or a variety from a color and art collection.
- Issuance Fee: 3,000 JPY (free first card of the color collection for new users)
- Specifications: Numberless, touch payment compatible, employing advanced fraud detection systems.

Flexible Repayment Options

Nudge simplifies your financial experience by allowing users to choose their repayment methods; whether you want to pay off in installments or make one-time payments tailored to your lifestyle. Further details about repayment options can be found on Nudge's official site.

Commitment to Sustainability

Nudge’s credit card production aligns with ecological standards, achieving carbon neutrality as certified by ISO 14068-1. This makes Nudge the first in the world to uphold such standards for credit card manufacturing and issuance.

About Nudge Inc.

Founded by Takashi Okita, an experienced entrepreneur, Nudge was established with the mission to transform financial experiences through individual actions. As a certified designated credit card provider in Japan, Nudge is at the forefront of offering next-generation financial tools tailored for today’s consumers. The company prides itself on a culture that prioritizes individual values while passionately seeking innovation in the financial realm.

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