Smile Cars Expands Its Footprint Across Japan
In a significant move, Smile Company, headquartered in Kawagoe City, Saitama Prefecture, is excited to announce that its no-store used car buying franchise, Smile Cars, will open four new locations in June 2026. This expansion increases the total number of Smile Cars stores to 136 across the nation, marking a substantial step in enhancing their localized car life support services.
Smile Cars operates as a mobile, store-less used car purchasing service, directly visiting customers at their homes or designated locations. By minimizing the fixed costs associated with traditional storefronts, the company can channel savings back into improving appraisal prices and service quality. This approach has garnered widespread support across various regions due to its focus on rapid, genuine interactions with clients.
The newly opened stores will enable Smile Cars to respond even more quickly to customer requests, addressing local needs with precision and care. The aim is to provide a superior service experience to every customer contemplating selling their vehicles,
New Store Locations
Hiroshima Nishi Store
At the Hiroshima Nishi store, the team is dedicated to being a trustworthy partner for clients, carefully handling each car to ensure customer satisfaction.
Saga Miyaki Store
The Saga Miyaki store prioritizes building a trusting relationship with customers, recognizing that selling a car goes beyond mere transactions. The staff aims to provide clear explanations that resonate with customers, addressing any doubts directly.
Ikebukuro Store
In Tokyo's Ikebukuro, the team is equally committed to ensuring consumer confidence, providing a welcoming and supportive environment for all inquiries.
Chiba Inage Store
At the Chiba Inage store, the focus remains on offering an engaging and trust-based car selling experience tailored to each customer’s needs.
- - Location: 3-2-37 Konakadai, Chiba City, Chiba Prefecture
- - Phone: 080-9511-3939
- - Hours: 9 AM - 7 PM
- - Official Line: LINE Official
- - Instagram: Instagram Link
Leadership Insights
Shunsuke Yamano, the CEO of Smile Company, expresses gratitude for the continued support from franchise owners and the customers who have believed in the Smile Cars vision. He emphasizes that the mobile model centers on creating genuine connections with clients, which is intrinsic to the company’s philosophy. The new locations in Hiroshima, Saga, Ikebukuro, and Chiba will help deliver smiles and reassurance to many more customers.
In 2026, Smile Company will also begin recruiting franchisees for “Smile Truck,” dedicated to work vehicles, further expanding its service offerings. The company is committed to refining its franchise model to ensure mutual benefits for customers and franchise owners.
About Smile Company
Founded in January 2022, Smile Company operates the Smile Cars franchise with over 100 stores nationwide, focusing on delivering pleasant experiences to customers. The company is recognized for its impactful growth within just three years and is now looking to expand into the segment for work vehicle purchases through Smile Truck launching in 2026.
For further details and inquiries, please reach out to:
Contact: Takahashi, PR Representative, Smile Company
Phone: 049-272-7819
Email:
[email protected]