Spirit of Champions
2026-04-17 05:49:46

Unveiling the Spirit of Champions Tequila Collection by Clase Azul

Celebrating the Spirit of Champions: A New Tequila Experience



Clase Azul Asia Co., based in Ebisu, Shibuya, is proud to announce the launch of its latest limited-edition collection, the "Spirit of Champions," set to debut on April 22, 2026. This unique tequila honors the tenacity and brilliance of individuals who shine brightly in their respective fields. It embodies the spirit of champions who not only strive for perfection but also inspire others through their unwavering dedication and collaborative successes.

Inspired by the founder Arturo Romer’s appreciation for champions and the spirit of victory, the "Spirit of Champions" isn’t merely about competition; it celebrates perseverance, unity, and the extraordinary capabilities of humanity. The brand acknowledges notable individuals exemplifying this spirit, including rugby player Ceslin Kolbe, mixed martial artist Miyu Yamamoto, fashion producer Keiji Ishizuka, and singer-songwriter GACKT.

The Essence of Challenge and Triumph



At the heart of this new offering is a tequila that captures the ecstatic essence of being a champion. Arturo Romer, who is also known for his passionate support of Mexican soccer teams, aims to express the authentic allure of tequila through this blend. Master Distiller Viridiana Tinoco has meticulously crafted a tequila that showcases the essential aromas and flavors inherent in the raw materials, ensuring a tasting experience that honors the process.

The tequila has been aged for 28 months in French oak barrels from the Tronçais forest. To create a refined 'Joven' style, a small amount of specially crafted unaged tequila has been blended into the aged spirit. This method, along with the use of larger barrels, allows the interaction between the tequila and wood to evolve gently, creating a naturally beautiful balance of flavors. The resulting product is a tequila imbued with delicate notes of spice and the pure flavor of agave, complemented by subtle hints of vanilla.

A Decanter Design Worthy of Celebration



Accompanying this unique tequila is a decanter designed to resemble an award trophy, exuding elegance and a desire to celebrate victory. The decanter features a hand-sculpted, unglazed clay band that provides a refreshing tactile experience, inviting enthusiasts to lift it high in celebration. Gold ribbons outline the sophisticated contours, with fluid bands at the base, while the satin-like finish of the white body harmonizes modern design with deep symbolic meanings.

At the center sparkles the Clase Azul emblem, inlaid with green malachite, resembling a trophy that embodies the essence of triumph.

Additional Product Information


  • - Product Name: Spirit of Champions
  • - Category: Joven Tequila
  • - Volume: 1000ml
  • - Alcohol Content: 40%
  • - Country of Origin: Mexico
  • - Total Production: 10,000 bottles
  • - Retail Price: ¥255,000 (excluding tax)
  • - Release Date: April 22, 2026
  • - Available at: Clase Azul Boutique La Tierra Tokyo and select liquor stores

Tasting Notes


  • - Appearance: Rich golden hue with deep highlights
  • - Body: Full-bodied
  • - Aroma: A complex blend of cooked agave, coconut, toasted wood, fresh vanilla, almond, white pepper, beeswax, and toasted bread
  • - Taste: The palate reveals flavors of cooked agave, walnuts, almonds, and roasted coconut, culminating in a lingering sweet and spicy cinnamon finish.

Visit Clase Azul Boutique La Tierra Tokyo


Customers are invited to explore the official Clase Azul Boutique La Tierra Tokyo. Here, visitors can immerse themselves in the world of Clase Azul and experience the true spirit of luxury tequila.
  • - Hours: Monday to Friday, 11:00 AM - 6:00 PM
  • - Reservations: Available through reservation link
  • - Location: 4-20-7 Ebisu, Shibuya, Tokyo, 150-0013
  • - Contact: [email protected]

As a luxury brand rooted in Mexican tradition, Clase Azul continues to share the essence of Mexico’s culture through its tequilas and mezcals, reflecting craftsmanship and a unique creative spirit that is unparalleled worldwide.


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