AiMOGA Robotics Unveils Global Brand Strategy at 2025 Chery User Summit

The 2025 AiMOGA Global Business Conference



The 2025 AiMOGA Global Business Conference was a significant event within the broader context of the Chery International User Summit held in Wuhu, China. This conference was pivotal for Chery Group as it marked the unveiling of AiMOGA Robotics' global brand strategy, setting a clear vision for the company's future in the intersection of automotive technology and robotics.

A New Chapter in Mobility


In today’s fast-paced industrial landscape, innovation in technology extends beyond singular advancements; it aims to develop systems that interconnect users with society at large. AiMOGA Robotics’ introduction at the summit positions it as a key player in the evolving narrative of mobility, emphasizing the company's commitment to addressing future demands of both the automotive and robotics industries. By converging these two fields, Chery intends to cultivate a robust, cooperative, and intelligent ecosystem that fosters systemic innovation.

Strategic Objectives and Growth Plans


The summit was not simply an exhibition of technological wonders but an endorsement of Chery’s long-term objectives. During the strategy launch, Zhang Guibing, the General Manager of AiMOGA Robotics, detailed the ambitious roadmap aimed at integrating intelligent vehicle technology with robotics. Their vision encompasses a diversified range of applications — from marketing and education to industrial and domestic services.

As AiMOGA sets its sights on becoming a leading entity in the robotics market, the company aims for global sales of over 90,000 quadruped robots and 40,000 humanoid robots by 2030. This speaks volumes about AiMOGA’s aspirations and confidence as a burgeoning independent business unit, strongly supported by Chery Group’s strategic backing.

Advancements in Technology


The advancements presented during the event reflect Chery Group's commitment to excellence in engineering. Xia Peng, Executive Vice General Manager of AiMOGA Robotics, noted that the company has achieved a transformative leap from L2 to L3 capabilities within three years of rigorous research and development. This transition signals a paradigm shift towards enhanced levels of intelligence expected from the robots, essentially facilitating their role as impactful human assistants.

Numerous elements contribute to this breakthrough:
  • - High-torque-density joints developed from Chery's EV experience offer significant advancements in robot mobility.
  • - The MoLink cloud platform, functioning as the robot's brain, allows seamless integration with existing connected-vehicle systems.
  • - A multimodal perception system utilizing the self-developed MoNet vision-language model showcases years of investment in intelligent perception technologies by Chery.

Together, these components embody a philosophy of technological synergy, turning automotive strengths into a progressive engine for the robotics field.

Global Expansion and Strategic Networks


With over 17.7 million users across 120 countries and maintained as China's top passenger car exporter for over two decades, Chery's robust global network provides a solid foundation for AiMOGA Robotics to escalate its international presence.
The company has made significant strides by becoming the world’s first humanoid robot to achieve both hardware and software certifications in the EU, penetrating more than 30 markets, including Malaysia and the UAE. This expansion is bolstered by Chery's expertise in channel development and its broad market footprint, which enhances AiMOGA's growth and adaptability.

In the coming years, AiMOGA plans to leverage Chery’s extensive network to create a comprehensive support system, aimed at forming a new global ecosystem within the robotics sector.

Conclusion


The 2025 Chery International User Summit serves not only as a platform for AiMOGA Robotics’ strategic unveilings but also symbolizes Chery Group’s evolution from an automotive manufacturer to a technology-driven ecosystem entity. The theme “Co-Create • Co-Define” embodies their commitment to amalgamating automotive technology and global operations, thereby transcending conventional industry boundaries. With an unwavering focus on innovation and strategic partnerships, Chery is poised to shape a cohesive future unified by technology, sustainability, and shared value across the globe.

Topics Consumer Technology)

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