#Japan #Tokyo #Urban Farming #SOYMIL #ROOF Compost

ROOF Official YouTube Channel Revamp

The ROOF team has exciting news! On May 29, we restructured our YouTube channel to make composting more accessible and engaging for our audience. The newly revamped ROOF Official Channel aims to share valuable insights into our composting program, answer frequent questions, and connect more with our community.

Why the Revamp?

Hello everyone, this is Kohei Sato, the representative of ROOF. Since we began selling our compost product in February this year, we've successfully reached over 1,000 customers by the end of June. Composting isn't a new concept, nor does it involve groundbreaking technology, but we are thrilled to see how positively it has been embraced by the public.

Since launching our YouTube channel in May, we primarily focused on a Q&A format to address user questions about ROOF Compost. However, as we interacted with our viewers and our team, we realized that we wanted to share more genuine experiences, not just about the compost’s functionality but also the voices and stories behind our initiative. This reflection sparked the idea for our channel's revamp.

What is the Vision for the ROOF Channel?

The goal of the renewed ROOF Official Channel is to build a vibrant community that encourages dialogue and feedback. Instead of adhering strictly to predetermined themes, we intend to create enjoyable and inspiring content that resonates with our viewers. With every new video, we seek to encourage our audience to engage with composting actively.

What is ROOF Compost?

ROOF Compost is an innovative product that combines cedar chips and specially formulated fermented microorganisms to transform kitchen waste into organic fertilizer. Using it is incredibly straightforward: just add, mix, and cover your kitchen scraps.

As microorganisms work their magic, any odor or waste disappears, leaving behind nutrient-rich compost ideal for balcony gardens and more. The ROOF Compost kit comes equipped with sufficient fermenting material, enabling you to start your sustainable composting journey on the day it arrives! By transforming food scraps into valuable resources, you'll help create a small circle of nature at home.

Company Overview

Founded with a vision to create a society where people, nature, and culture connect through food, SOYMIL operates through two brands: SOYMIL and ROOF. We strive to enhance life's richness and happiness by fostering connections among individuals.

Company Name: SOYMIL, Inc.
Location: 1-15-15 Kinshi, Sumida, Tokyo
CEO: Kohei Sato
Business Activities: Planning, sales, and management of food and food appliances; planning, sales, and management of compost products.
Corporate Website: SOYMIL
ROOF Shop: ROOF Official Shop
Instagram: ROOF Instagram
LINE: ROOF LINE

For more updates, check out our revitalized official videos!