#United States #New York #Toy Association #Toy Fair #Play Trends

Explore the Toy Trends Briefing at Toy Fair® 2025

Introduction

The Toy Fair® in New York City is set to unveil a thrilling preview of the top toy and play trends for 2025. Scheduled for Saturday, March 1, from 1-2 p.m. at the General Session Theater in the Javits Center, this briefing promises valuable insights for industry stakeholders eager to tap into the upcoming sales momentum.

What to Expect

Hosted by The Toy Association™, the session will highlight emerging product trends that are anticipated to drive toy sales through the crucial holiday season. Experts from The Toy Association will analyze the newest data from a comprehensive nationwide survey conducted with U.S. parents, providing a grounded perspective on consumer habits and preferences. Attendees can look forward to real-life examples of products showcased on the exhibit floor, illustrating how these trends manifest in tangible forms.

Key Topics

During the briefing, several critical trends will be discussed:

• - Sustainability: The growing demand for eco-friendly toys reflects the increasing awareness among consumers regarding environmental issues. Toy manufacturers are adjusting their strategies to incorporate sustainable materials and practices.
• - Technology Integration: The rise of educational toys that leverage technology for enhanced learning experiences is reshaping the market. Products that incorporate augmented reality or coding will be highlighted.
• - Diversity and Inclusion: With a more culturally aware consumer base, the demand for inclusive toys that represent various backgrounds, interests, and abilities is rising. This trend addresses the needs of a diverse consumer population.

Aside from discussing these trends, the Toy Association’s team will be available after the presentation to assist members of the press in navigating the exhibition area. This support will enable journalists to locate specific products and connect with exhibitors showcasing the latest innovations.

Registration Details

The Toy Trends Briefing is open to all Toy Fair guests, but registration is mandatory for entry. Media representatives must verify their credentials ahead of time to gain access, ensuring a structured and exclusive experience.

About Toy Fair®

Toy Fair® is the largest and most comprehensive event dedicated to the toy industry. Produced by The Toy Association, Inc., this show is a pivotal gathering for professionals involved in toy business development, sourcing, and showcasing cutting-edge products. Annually, thousands of new and unique toys are introduced, alongside games and educational products, making the fair a hotspot for innovation.

Toy Fair is designed to cater to various industry participants, from manufacturers and retailers to media representatives and licensors, providing a platform that nurtures collaboration and inspiration within the vibrant world of play.

Conclusion

For those passionate about toys and youth entertainment, the Toy Trends Briefing at Toy Fair® is not to be missed. This insightful event will not only unveil the trends shaping the market moving forward but also foster connections among key players in the toy industry.

Join us and discover how these trends will impact consumer spending and childhood play in the coming years. For further information on press credentials and registration, visit the Toy Fair Online Press Room.