#Japan #Tokyo #CLASSICS the Small Luxury #Swatow #Tokyo Kimono Show

Experience a Touch of Tradition with Swatow Handkerchiefs

Classics the Small Luxury, a pioneer in the handkerchief industry in Japan, is hosting a limited-time sale at their Nihonbashi Ningyocho location. From April 18th to 26th, 2025, customers can acquire exquisite Swatow hand-embroidered handkerchiefs at special prices. Known for their unparalleled craftsmanship and artistry, these handkerchiefs originate from the traditional techniques of Swatow, a renowned port city in China, recognized as a “human cultural heritage.” Each piece is hand-stitched, making them not just textiles, but true works of art.

However, due to the modernization that has swept through the region, the artisans who create these unique pieces are declining, making them increasingly rare and difficult to obtain. This limited-time sale presents a perfect opportunity to appreciate the beauty and craftsmanship that has transcended generations.

Special Sale Details

The Swatow handkerchiefs available for purchase will range in price from ¥1,000 to ¥30,000, with some pieces showcasing minor imperfections such as small scratches or slight pulls. Those imperfections do not hinder functionality, allowing customers to own a piece of elegant craftsmanship without breaking the bank.

🌟 Sale Dates: April 18 (Fri) to April 26 (Sat), 2025
🌟 Location: CLASSICS the Small Luxury, Nihonbashi Ningyocho

Exciting Benefits for Kimono Wearers

In conjunction with the Tokyo Kimono Show 2025, which runs from April 18th to 20th, special incentives are being offered to customers who visit the store while wearing kimono.

• - Benefit 1: Enjoy a 10% discount on your purchase (some exclusions apply).
• - Benefit 2: Participate in the Lucky Capsule Lottery (first 30 customers each day). Customers can enter the lottery by following the store’s official Instagram. The prize? A unique kurumi button crafted from repurposed handkerchief fabric!

🗓️ Incentive Details:

• - Event Dates: April 18 (Fri) to April 20 (Sun) 2025
• - Eligibility: Customers wearing kimono
• - Location: CLASSICS the Small Luxury, Nihonbashi Ningyocho

About CLASSICS the Small Luxury

Founded in 1879, Classics the Small Luxury is an offshoot of Blooming Nakanishi, born from a desire to share the quiet luxury of handkerchiefs crafted with love and care. They believe that a handkerchief, though seemingly a simple cloth, can encapsulate profound emotions and become a cherished item in one’s life. With designs that evolve each season, high-quality materials, and meticulous attention to detail in production, embroidery, and customer service, their mission is to deliver “exquisite, discreet luxury” to daily lives across the globe.

As a specialty store devoted solely to handkerchiefs, Classics the Small Luxury invites you to explore the significant affection sewn into every piece they offer, hoping that each handkerchief will find a special place in someone’s life.

Explore their universe via:

• - Brand Site: Classics the Small Luxury
• - Instagram: Follow Us!
• - Twitter: Join Us
• - YouTube: Watch Our Channel

Company Overview

Company Name: Blooming Nakanishi Co., Ltd.
Founded: November 16, 1879
CEO: Kazushi Nakanishi
Headquarters: 3-2-8 Nihonbashi Ningyocho, Chuo-ku, Tokyo
Phone: 03-3663-2331
Business Activities: Textile product planning and sales
Product Range:
1. Handkerchiefs & Fashion Accessories
2. Tablecloths, table mats, kitchen cloths, and other interior items
3. Linen goods for hotels and restaurants (tablecloths, napkins, bathrobes, bath towels, etc.)
4. Other OEM products
Operating Locations: Tokyo, Osaka, Fukuoka
Directly Managed Stores: 2 locations of Classics the Small Luxury and an online shop.