#China #Shanghai #Blokees #Product Ecosystem #Global Partner Conference

Blokees Unveils Innovative Product Ecosystem at Global Partner Conference

On March 25, 2025, Blokees hosted its Global Partner Conference under the inspiring theme "New Beginnings, New Journey" in Shanghai. This event served as a platform for the company to unveil its ambitious new initiative, the "Product Ecosystem," aimed at marking the beginning of a transformative decade. The conference was attended by numerous global partners, showcasing the commitment of Blokees towards innovation and sustainability in its product offerings.

During his opening speech, Zhu Weisong, the founder of Blokees, emphasized that the focus of the company in this new decade will revolve around business innovations, enhancing customer value, and fostering collaborations with partners, along with building a community of talent and emphasizing social responsibility.

The conference highlighted the strategic vision for the future, articulated by President Sheng Xiaofeng. In a compelling presentation titled "Building the Blokees Innovative System and Comprehensive Product Ecosystem," he introduced the concept of a holistic product ecosystem, illustrated through the metaphor of a flourishing tree. In this metaphor, the roots represent innovation and research and development efforts, while a diverse global portfolio of intellectual property forms the branches, supporting a strong product offering. The global users and BFC community are depicted as the blooming flowers that emerge from this robust structure.

Additionally, Blokees showcased six classic product series, including Hero5, Hero8, and Champion, while also introducing exciting new productions from beloved franchises such as Transformers, Ultraman, and Marvel's Infinite Saga. This year, the brand expands its reach with three upcoming series featuring major media franchises such as Harry Potter and Hatsune Miku, promising to captivate a broader consumer segment. Promotional materials emphasized the themes of "Adorable" and "Sweetheart," signaling the brand's intent to attract a diverse audience.

A cornerstone of the event was the recognition of the BFC culture, celebrated by showcasing global players and holding an annual awards ceremony for creators. This initiative illustrates Blokees' philosophy of "user-inspired innovation," a sentiment echoed by the brand's Vice President of Marketing, Ye Shansha.

The event marks a significant milestone in updating Blokees' product ecosystem, propelling the company towards enhancing its core capabilities and embracing diverse innovations. Looking ahead, Blokees expresses a commitment to a collaborative and mutually beneficial system forged with global partners, aimed at nurturing industry growth and embarking on a new chapter for the forthcoming decade.

In conclusion, the Global Partner Conference not only served as a launchpad for a new era at Blokees but also reinforced their dedication to innovation, collaboration, and the cultivation of a sustainable ecosystem that promises to blossom in the years to come.