Get Ready for the Opening of HADO ARENA in Saitama: A Fusion of Technology, Sports, and Community

HADO ARENA: A New Destination for AR Sports

Saitama welcomes a revolutionary new facility, HADO ARENA, set to open on October 31, 2025. This cutting-edge destination is a collaboration between meleap, a Tokyo-based company specializing in AR sports, and Fujita Kesspring, a local firm. The arena will be located within the Tokorozawa Sakura Town, a cultural complex managed by KADOKAWA.

A Magical Sports Experience

HADO is not just a game; it's an immersive experience that combines physical activity with augmented reality technology. Players wear a headset and sensors, engaging in an exciting competition where they utilize energy balls and shields. It is designed for all ages, meaning that anyone, regardless of their athletic ability, can enjoy this next-generation sport. HADO promotes both individual play and teamwork, with strategic elements that ensure each game is unique and engaging.

Community Engagement and Education

One of the key aims of HADO ARENA is to foster community spirit and cooperation with local educational institutions. By integrating AR sports into physical education programs, the facility hopes to provide students with unique opportunities to engage with technology and fitness. The idea is not just to create an entertainment venue but also to become a hub for competitive sports and training.

Local Partnership for Local Impact

The operation of HADO ARENA will be overseen by Fujita Kesspring, a company with deep roots in Saitama that specializes in spring manufacturing. By bridging technology and community, they aim to strengthen local ties and enrich the region's cultural landscape. The facility is designed to host not only gameplay but also collaboration with various intellectual property (IP) content, enhancing the experience for users.

Upcoming Events

In light of its opening, HADO ARENA will hold a pre-opening event featuring an exclusive HADO trial session from September 27-28, 2025. This event will allow participants to experience the upgraded version of HADO, tailored to accommodate individual play styles. The aim is to give attendees a sneak peek of what’s to come and draw them into this exhilarating sport.

Special Attractions

Additionally, to engage newcomers, a mini-crane game will be set up in the arena’s community space, sponsored by GENDA GiGO Entertainment. This initiative is designed to encourage walk-ins and create a welcoming atmosphere for both gamers and families alike.

About Tokorozawa Sakura Town

Opened in November 2020, Tokorozawa Sakura Town is recognized as a prominent hotspot for pop culture, orchestrated by KADOKAWA. This cultural complex not only hosts various shops and eateries but also serves as a venue for events, thus reinforcing the cultural fabric of the area. With ongoing initiatives like the COOL JAPAN FOREST and collaboration with local government and cultural organizations, this facility is set to play a significant role in promoting Saitama's cultural tourism.

The Vision Behind HADO

HADO represents the mission of meleap, which aspires to create a society where everyone can enjoy physical activity and improve their health through fun and engaging experiences. With a vision to expand this AR activity globally, they have already introduced HADO in 39 countries, each time showcasing the joy of movement and connection among players.

HADO ARENA promises to be a landmark fusion of sports, technology, and community, and it's an endeavor that is not only about fun but also about fostering relationships and enriching lives through innovative sports. Look forward to thrilling experiences and get ready to join the magic of HADO!

For more information and updates on HADO ARENA and its events, make sure to check the official Tokorozawa Sakura Town website and the HADO official site (hado-official.com).