#Japan #Tokyo #Hair Serum #SHIRO #Pear Fragrance

Discover SHIRO’s Limited Fragrance Pear Collection

SHIRO has unveiled its much-anticipated Limited Fragrance Pear collection, making waves in the fragrance industry since its initial release in 2020. Highly sought after each year, this perfume encapsulates a unique essence that blends the freshness of ripe pears with elegant floral notes. This delightful fragrance opens with zesty top notes of lemon and bergamot, which gracefully transition to a heart of freesia and rose, ultimately culminating in a warm, musky base.

A Fresh Take for Summer

Comprising three innovative products, the Pear collection features:

1. Pear Eau de Parfum
2. Pear Fragrance Diffuser
3. Pear Hair Serum (new addition for this summer)

Each product promises to infuse your daily routine with the refreshing and cheerful scent of pear, encouraging a sense of well-being even during the hot summer months.

Pear Eau de Parfum

Available in a 40mL size at a price of ¥4,180 (tax included), this Eau de Parfum envelops you in the gentle sweetness of pear, complemented by the invigorating fragrance of fresh fruits and elegant flowers. Its lingering aroma lasts approximately 5 to 6 hours, making it a practical choice for all-day wear. Spray it from a distance of about 15cm to enjoy its delightful scent!

For those who wish to carry a subtle scent, consider applying it to areas like your waist or behind your knees. It’s perfect for expressing different moods based on where you apply it.

Pear Hair Serum

Retailing at ¥3,960 (tax included) for 100mL, the Pear Hair Serum is a revolutionary new product designed to nourish your hair while enjoying its enticing fragrance. Infused with yuzu, this mist effectively combats hair damage caused by dryness and sun exposure. It not only hydrates your hair but also aids in reducing drying time, making it an essential tool for your summer hair care regimen. Enjoy the refreshing scent of pear each time you dry your hair!

Pear Fragrance Diffuser

At ¥4,510 (tax included) for 180mL, the Pear Fragrance Diffuser fills your living space with the uplifting aroma of fresh pears. Its adjustable scent strength allows you to customize the intensity by varying the number of included reeds based on the size of the room. This product is ideal for creating a soothing atmosphere during humid summer days.

Release Schedule

Mark your calendars! The SHIRO Membership Program - Fast Reserve will begin on May 12, 2025, at 14:00, allowing members early access to these exclusive products. They will officially launch on May 15, 2025, at 10:00 AM on the SHIRO online store and in all direct retail stores across Japan. Don’t miss this chance to experience the joy of the Pear fragrance!

Why Choose SHIRO?

Established with a core philosophy of creating products that they themselves would use, SHIRO aims to produce ethical and high-quality cosmetics. Their collection, enriched with ingredients sourced from nature, caters to those seeking sustainability combined with luxury. From skincare to fragrances and beyond, SHIRO continues to expand its presence with outlets throughout Japan, and in major international locations like London and Taiwan.

In addition to their product offerings, SHIRO is deeply committed to environmental sustainability through various initiatives, including their Zero Waste Project and continuous innovative development to enhance the user experience.

As the temperature rises and summer approaches, embrace the refreshing scents of SHIRO’s Pear collection and let them brighten your daily routine. This delightful range is sure to be a summer staple, transforming mundane moments into refreshing experiences.

For more information about SHIRO and to explore their expanded offerings, visit their official website or their Instagram.