#United States #Philadelphia #Freeman's #Hindman Auctions #Cowan's Auctions

A New Chapter for an Iconic Auction House

In a significant development in the world of fine art and luxury auctioning, Freeman's | Hindman has announced its rebranding, now officially known simply as Freeman's. This change is not just a name adjustment; it represents a powerful consolidation of three notable auction entities: the historic Freeman's, renowned for its deep roots in Philadelphia, Hindman Auctions from Chicago, and Cowan's Auctions based in Cincinnati. The rebrand aligns with Freeman's 220th anniversary, a milestone that highlights its long-standing influence in the auction industry dating back to its establishment in 1805 by Tristram B. Freeman.

Historical Significance

The rebranding comes at a pivotal time, as Freeman's celebrates its rich legacy and prepares for future opportunities. By merging the capabilities and reputations of these three prominent auction houses, Freeman's enhances its offerings in auction, appraisal, private sales, and art advisory services. The company is strategically positioned to cater to private collectors, estates, and cultural institutions across 16 locations in the U.S.

CEO Alyssa D. Quinlan shared insights into the thoughtful approach guiding this transition. "Our focused strategy on the resilient 'middle market' in the auction sector has allowed us to thrive, even as some segments of the market faced challenges globally," she stated. The merger is indicative of an effort to harness the expertise and established relationships of each entity to foster a stronger brand in the competitive auction landscape.

Celebrating 220 Years

To commemorate this milestone, Freeman's will leverage its social media platforms to feature a selection of extraordinary items that have been auctioned off over the past 220 years. Highlights include remarkable artifacts such as decommissioned World War I battleships, pieces of Philadelphia's architectural history, and a rare copy of the Declaration of Independence discovered in an old bookshop.

The firm is also proud to showcase invaluable artworks from masters like Vincent Van Gogh, Pierre-Auguste Renoir, and John Singer Sargent, continuing to blend art, history, and culture in each auction. Quinlan remarked, "Few auction houses can claim such a rich legacy. As we embrace this new chapter, we aim to continue connecting people with extraordinary objects."

Upcoming Auctions

With the rebranding now in effect, Freeman's has lined up an exciting calendar of auctions set to take place across various cities, starting this November. Notable upcoming auctions include:

• - Old Masters and 19th Century Art (Philadelphia, Nov. 4) – Featuring notable works collected over decades.
• - Western and Contemporary Native American Art (Denver, Nov. 6) – Highlighting exemplary pieces from private collections.
• - American Furniture, Folk and Decorative Arts (Philadelphia, Nov. 12) – Including prestigious items such as a gold pocket watch once owned by Marquis de Lafayette.
• - Post-War and Contemporary Art (New York City, Nov. 14) – Showcasing modern perspectives on classic portraiture.
• - European Furniture & Decorative Arts (Chicago, Dec. 10-12) – A two-day event featuring exquisite furnishings.
• - Important Jewelry (New York, Dec. 11) – An auction of significant jewelry pieces, with proceeds benefiting Shriners Children's Hospitals.

The full auction schedule and exhibitions can be found on their updated digital platforms, including a new website and app, reflecting the fresh brand identity.

About Freeman's

Freeman's is not just an auction house; it is a cultural institution connecting people to a global market for extraordinary art, furniture, decorative arts, and more. With a commitment to exceptional service and expertise, they continue to enrich the history of collecting and auctioneering in America. For more information, prospective bidders and collectors are encouraged to explore freemansauction.com for the latest updates and auction opportunities.