Realty ONE Group Expands Its Presence in Baja and the Pacific Coast of Mexico

Realty ONE Group Expands in Baja and the Pacific Coast of Mexico

Realty ONE Group International, a modern lifestyle brand focused on purpose, has made headlines by announcing its latest expansion into the picturesque regions of Baja and the Pacific coast of Mexico. This initiative brings the company's presence to a total of 25 countries worldwide, showcasing its rapid growth and international allure.

As the company celebrates its 20th anniversary this year, they are eager to collaborate with strategic partners globally to enhance their unique COOLTURE, innovative marketing approach, and extraordinary business model. The newly designated owner of the Baja and Pacific region, Alfredo Hernández Sotelo, joins the Realty ONE Group family with over 25 years of experience in real estate development, investment consulting, and quality management systems.

The CEO and Founder of Realty ONE Group, Kuba Jewgieniew, expressed his enthusiasm regarding Hernández Sotelo’s appointment, stating, "Alfredo's wealth of experience, leadership skills, and vision for growth align perfectly with what we seek in our global partners. We are grateful for his trust in us and confident he will make a significant impact in Baja California and Baja Sur."

Hernández Sotelo is particularly impressed by the vibrant culture of Realty ONE Group, its innovative business model, and international dynamism. He aims to introduce the brand's compelling philosophy of 'Be Golden, Be You' to the Mexican West Coast. His career is nothing short of impressive, marked by senior roles in prominent real estate, media, and educational companies, including Nacer Global and SONI Autos, alongside his advisory work for the ICITAP program at the U.S. Embassy. In addition, he holds a Master’s and a Doctorate in Economic Sciences from the University of York, enriching his expertise further.

Realty ONE Group has achieved remarkable recognition, being ranked the number one real estate franchise by Entrepreneur Magazine for four consecutive years on their competitive Franchise 500 list for 2025. Currently, the lifestyle brand operates over 450 locations across 49 U.S. states, Washington D.C., and 25 countries and territories worldwide.

The growing organization prides itself on opening doors for more than 20,000 real estate professionals across the globe, enabled by its full-service brokerage model, advanced business coaching from ONE University, superior technology platforms, and dedicated support. The brand continues to flourish, not just by servicing clients but by empowering real estate professionals and franchisees in their endeavors.

To learn more about Realty ONE Group and their expansion into Mexico, visit www.OwnAOne.com or www.RealtyONEGroup.com. This new chapter in Realty ONE Group's journey underscores their commitment to transforming dreams into reality one home at a time, and their ongoing quest for excellence and innovation in the real estate sector.

Whether you are interested in investing in the potential of Baja California real estate or considering becoming part of a dynamic team, Realty ONE Group is poised to make significant strides in the region and beyond.