Birches Health Appoints Andrew DiGiacomo as Senior Vice President of Strategy
Birches Health, a prominent player in the behavioral addiction treatment sector, has made waves by appointing Andrew DiGiacomo as its new Senior Vice President of Strategy. This strategic move comes at a critical juncture for the organization as it aims to bolster its insurance coverage and expand access to gambling addiction treatment across the United States.
DiGiacomo’s extensive 15-year background in behavioral health network strategy, payor contracting, and value-based care positions him as an invaluable asset to Birches Health. His most recent tenure at Cigna-Evernorth Health Services, where he served as the National Provider Network Contract Innovation Director, has equipped him with a wealth of knowledge that he can now leverage to enhance Birches Health’s virtual care platform and strengthen partnerships with health plans nationwide. His expertise in contract innovation and market management will be instrumental in driving the organization’s initiatives to improve patient outcomes and streamline administrative processes.
In the words of DiGiacomo, “Health plans are increasingly focused on expanding access to high-quality, evidence-based addiction care. However, many providers are not designed to operate at a national scale nor align with today’s network standards.” He noted that Birches Health was constructed for this very environment from the outset, blending profound clinical expertise with the infrastructural demands of health plans to deliver consistent and effective care.
Following a successful Series A fundraising effort in September 2025, the company has witnessed rapid operational scaling while achieving commendable clinical results. A recent analysis revealed that an impressive 85% of clients showed significant improvements in gambling disorder symptoms, while 68% reported meaningful reductions in anxiety. Additionally, client retention rates exceeded 80%, surpassing standard industry benchmarks.
With its services spanning all 50 states, Birches Health maintains coverage from major national insurance providers, including United Healthcare, Cigna, Aetna, TRICARE, and Blue Cross Blue Shield plans. The organization has established the largest network of specialized clinicians dedicated to treating gambling and behavioral addictions, aiding thousands of clients in their recovery journeys.
Elliott Rapaport, the founder and CEO of Birches Health, expressed enthusiasm about DiGiacomo’s potential to enhance the organization’s growth, stating, “Andrew is an incredibly forward-thinking innovator, with the determination and vision necessary for scaling access to evidence-based, specialized care.”
As Birches Health navigates this pivotal phase of growth, DiGiacomo’s strategic and operational acumen is expected to make a meaningful difference in the lives of those at risk of digital addiction. By prioritizing accessibility and integration with insurance coverage, the company remains steadfast in its mission to foster comprehensive care for individuals grappling with gambling addiction and other behavioral challenges.
Birches Health continues to set benchmarks in the realm of gambling addiction treatment, establishing itself as the premier provider featured by insurance and state funding mechanisms. Their mission is clear: to deliver convenient, comprehensive care and resources for individuals facing the daunting challenges posed by gambling disorders and related behavioral addictions. For more details on their services and initiatives, visit
Birches Health.