#Japan #Skincare #Tokyo #DECENCIA #Father’s Day

Celebrating Father's Day with Thoughtful Skincare Gifts

As Father's Day approaches on June 21, 2023, the POLA ORBIS Group's DECENCIA, located in Shinagawa, Tokyo, introduces a new concept: gifting skincare designed to care for the skin of men who face daily environmental stressors. In recent years, more men have begun incorporating skincare into their routines, yet many are still uncertain about selections suitable for their skin type. With options that cater to sensitive skin, this Father's Day, give a gift that not only shows thoughtfulness but also promotes skin health.

The Importance of Skin Appearance

Research by POLA has revealed that men's skin appearance significantly impacts perceptions of cleanliness, freshness, and youthfulness. Men are increasingly becoming aware of the importance of skincare in both professional and social contexts. This growing awareness reflects a shift in attitudes towards skincare among men, making it a thoughtful gift option for dads.

Top 3 Products Chosen by Men

DECENCIA has noticed a strong following among male customers, thus highlighting the top three products purchased by men from January to May 2023. This ranking, based on purchase history from DECENCIA's official website, offers insights into the products men favor in skincare.

1. DECENCIA Wrinkle O/L Concentrate (30mL) - This medicated anti-wrinkle serum targets all facial areas, enhancing skin resilience to restore a youthful appearance and minimize visible wrinkles through its effective ingredient, D-Wrinkle Amide. Priced at ¥7,150, it’s designed with the sensitive skin in mind, providing comfort during application.

2. DECENCIA Lotion for Sensitive Skin (125mL) - Priced at ¥5,720 for the full-size and ¥5,390 for refills, this highly moisturizing lotion boasts a unique Hydro Keep formulation, permeating deeply into the skin while leaving it refreshed without stickiness. It is perfect for achieving hydrated and radiant skin.

3. DECENCIA Cream for Sensitive Skin (30g) - This rich, high-function cream, priced at ¥6,380 for the full-size and ¥6,050 for refills, combines advanced skin technologies to create a product that protects against dryness while enhancing skin plumpness and elasticity.

These products reflect a clear interest in hydration and aging care, underscoring the need for continuous skincare regimens, particularly for men who face stressors like shaving and UV exposure.

Making the Right Choice

Choosing the right skincare product can often be daunting, especially for those who may not know specific skin types and preferences. For Father's Day, opting for gentle and effective skincare solutions can help alleviate the confusion, making it easier to select gifts that resonate with the recipient's needs.

Conclusion

This Father's Day, consider choosing DECENCIA’s sensitive skin care as a new gifting option that emphasizes health and care for dads. Utilize this opportunity to address their skin care needs in a thoughtful manner.

Where to Purchase

• - DECENCIA Official Online Shop: www.decencia.co.jp
• - @cosme STORE (select locations) and FLAGSHIP retail outlets can also be found online.

About DECENCIA

As part of the POLA ORBIS Group, DECENCIA focuses on skin care for sensitive skin. This brand aims to eliminate the unfairness that many sensitive skin sufferers experience, forging a path toward a liberated experience for both skin and spirit through innovative skincare solutions.