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Saucony Unveils Saucony SILO: The Intersection of Luxury and Performance

On April 17, 2025, Saucony, an esteemed name in performance running and lifestyle footwear, will launch the Saucony SILO collection, a new line that artfully combines advanced footwear technology with the allure of high fashion.

A Unique Vision

The Saucony SILO range has been designed to defy conventional expectations in the luxury sneaker segment. This collection utilizes premium materials, ensuring each piece exemplifies both comfort and aesthetic appeal. Brian Moore, Chief Product Officer at Saucony, emphasizes the brand's vision, stating that they are not merely designing footwear; they are crafting a refined experience. He notes that today's consumer seeks modern innovation paired with sophisticated styling, which is precisely what Saucony SILO aims to deliver.

Debuting at Paris Fashion Week

This innovative collection was initially showcased in January 2025 at the prestigious Paris Fashion Week, capturing the attention of fashion aficionados and industry experts alike. The SS25 collection features five standout silhouettes: the Grid X Ultra S, 586i S, Gripper S, Kinvara 1 S, and Endorphin Elite 2 S. Each design is a testament to Saucony's commitment to integrating material innovation with state-of-the-art performance technologies.

Spotlight on the Grid X Ultra S

According to Paul Ruffles, Creative Director of Saucony SILO, the Grid X Ultra S embodies the essence of the collection. By merging cutting-edge technology with Saucony’s rich heritage, this shoe redefines luxury footwear. Ruffles describes it as the perfect synthesis of modernity and tradition, a design that significantly appeals to those desiring functionality without sacrificing style.

Luxury Meets Functionality

Saucony SILO transcends mere fashion statements. This collection is deeply rooted in performance, ensuring that each sneaker enhances not just style but the overall experience for the wearer. With an eye toward the future, Saucony aims to cater to an audience that values both innovation and sophistication.

Release Information

The Saucony SILO collection will be available to consumers worldwide starting April 17, 2025, at select retailers and through their official website, www.sauconysilo.com. Enthusiasts can follow developments and updates on the brand’s social media platforms, particularly @saucony.silo.

About Saucony

Founded in 1898, Saucony has long stood as a pioneer in the running shoe industry, earning recognition for its blend of innovation, style, and cultural relevance. As part of its mission, Saucony seeks to inspire individuals to engage with running and express themselves through their footwear choices. The brand, a division of Wolverine World Wide, Inc. (NYSE: WWW), consistently strives to enhance the lives of its customers through thoughtful design and advanced technologies in their footwear and apparel.

For further insights on the brand, visit www.saucony.com.

In summary, the Saucony SILO collection is not just about shoes; it symbolizes a bold move into a new realm of luxury athletic footwear, redefining expectations and setting a fresh benchmark in the industry.