ILIA Beauty Unveils Revolutionary Hydrating Lip Gloss for Clean Beauty Enthusiasts
ILIA Beauty Introduces Overglaze Hydrating Lip Gloss
In a significant move for the clean beauty industry, ILIA Beauty has officially launched its latest product, the Overglaze Hydrating Lip Gloss. Designed to merge vibrant color with nourishing skincare benefits, this innovative lip gloss aims to enhance the beauty routine while caring for the lips. The introduction of Overglaze reflects ILIA's ongoing commitment to creating makeup that also improves skin health.
The Overglaze Hydrating Lip Gloss comes in 12 stunning shades, inspired by the lustrous finishes of ceramics. This next-generation gloss boasts a unique sheer formula that’s both buildable and weightless. Users can apply it alone for a natural look or layer it over ILIA's Lip Sketch Hydrating Crayon for added dimension. This versatility makes it an essential addition to beauty enthusiasts’ collections.
Skin-Enhancing Ingredients
At the heart of Overglaze's formula are powerful, clinically-proven ingredients that provide intense hydration for up to 24 hours. The star components include Fenugreek Seed Extract, known for its moisturizing and plumping properties, and sustainably sourced Seaweed Extract that helps enhance lip definition and volume. Together, these ingredients work to leave lips feeling fuller, smoother, and incredibly nourished.
Sasha Plavsic, founder of ILIA, said, “Overglaze Hydrating Lip Gloss is designed as a tribute to ceramic artistry, capturing a smooth, colorful finish that endures.” She elaborated that creating makeup is akin to making art, where each product is a brushstroke that enhances individual beauty.
A Unique Collaboration
To celebrate the launch, ILIA is teaming up with clé, a renowned design house specializing in artisan tiles. This collaboration marks a first for both brands and showcases a limited-edition tile collection that features five shades from the Overglaze range. This unique partnership is a fusion of beauty and interior design, highlighting the interplay between color and materials, further solidifying ILIA's position as a leader in innovative and intentional design.
The tile collection drops on January 14, and it captures the same essence of creativity that Overglaze embodies, presenting a seamless blend of artistry in both makeup and design.
Vegan and Cruelty-Free
ILIA Beauty is committed to ethical practices, and the Overglaze Hydrating Lip Gloss is no exception. This product is vegan and cruelty-free, crafted to deliver both instant appeal and long-term lip benefits. The luxe, glossy texture reflects ILIA’s mission to produce clean makeup—formulated to move with the user while providing superior hydration.
Priced at $26, the Overglaze Hydrating Lip Gloss is available through various online platforms including iliabeauty.com, Sephora, and Ulta from January 6, 2026. The rollout will continue with additional availability in stores throughout North America shortly after.
ILIA's Commitment to Clean Beauty
Founded in Vancouver and now based in Laguna Beach, California, ILIA Beauty has been at the forefront of the clean beauty movement. The brand combines transparency with effective skincare, ensuring that each product is not only beautiful but contributes to overall skin health. Known for popular items like the Super Serum Skin Tint SPF 40, ILIA continues to challenge the traditional notions of beauty by integrating performance with safety, catering to the needs of conscious consumers.
As clean beauty grows in popularity, the Overglaze Hydrating Lip Gloss stands out as a beacon of innovation, promising users a product that enhances their natural beauty while prioritizing their skin's health. With its vibrant colors and powerhouse ingredients, ILIA Beauty reinforces the notion that looking good can and should come hand-in-hand with nourishing the skin.