Beat the Summer Heat with NewDays' Exciting Festival of Increased Portions

Surviving the Summer with a Delicious Treat!

Get ready to conquer the heat of the summer at NewDays and NewDays KIOSK, managed by East Japan Railway Company's retail division, with their special event called the 'Increase Festival.' Starting from August 18 and running until September 7, NewDays will be offering some of their most popular products in larger sizes at the same price!

Festival Details

The event, themed 'Beat the Summer Heat!', will feature an exciting assortment of products designed to be “substantial!” and “refreshing!” This festival will introduce 16 different items across two waves, with the first wave running from August 18 to August 31, and the second wave from August 25 to September 7. Each wave will present eight unique items, ensuring a delightful experience for all customers.

Special Promotions

Furthermore, customers who make two purchases of selected larger portion items through the NewDays app between August 18 and August 31 will receive a coupon for one free beverage!

Featured Products

First Wave (August 18 - August 31)

1. Kobayashi Beef Tongue Rice Ball - At 335 yen, this rice ball is inspired by a popular bento from Sendai, featuring diced beef tongue and a special pickled delicacy mixed into the rice.
2. Wasabi-Flavored Hand-Rolled Salmon Rice Ball - For 225 yen, enjoy a rice ball with diced salmon and wasabi sauce, offering a refreshing and spicy delight.
3. Thick Cut Bacon B.L.T. Sandwich - At 375 yen, this sandwich combines the umami of thick-cut bacon with crunchy lettuce and fresh tomatoes.
4. Cold Mentai Cream Udon - Enjoy a bowl of chewy cold udon noodles topped with a creamy mentai sauce for just 450 yen.
5. Chocolate Delight Bread - At 168 yen, indulge in this bread filled with chunky bits of chocolate, perfect for chocolate lovers.
6. Coarse Pork Sausage - Priced at 165 yen, this item features a moist pastry with hearty coarse pork sausage topped with mustard mayo sauce.
7. Smooth Blueberry Rare Cheesecake Crepe - For 198 yen, try this crepe filled with creamy rare cheese and blueberry sauce.
8. Hatsutendo Cream Puff with Custard - At 238 yen, this fluffy cream puff filled with cold cream is perfect for a cool treat.

Second Wave (August 25 - September 7)

1. Large Salmon Okaka Rice Ball - An ideal choice for rice lovers at 270 yen, this rice ball is topped with salmon and okaka.
2. Juicy Fried Chicken Bento - For 635 yen, savor a juicy fried chicken bento that pairs perfectly with rice, featuring garlic and broth flavoring.
3. Stone Oven Parisian Ham & Cheese Sandwich - Priced at 398 yen, this sandwich includes smoked ham, cheese, and lettuce, dressed with mustard mayo.
4. Chilled Fresh Pasta with Ham and Grilled Chicken - At 598 yen, this chilled pasta features fresh pasta topped with delicious ham and cheese.
5. Vegetable-Stuffed Burnt Soy Sauce Fried Udon - Enjoy a hearty portion of fried udon filled with vegetables for 460 yen.
6. Shrimp and Broccoli Basil Salad - For 330 yen, this refreshing salad includes broccoli, edamame, potato, cheese, and shrimp with a basil dressing.
7. Thick Sauce Yakisoba Bun - Priced at 170 yen, this bun is filled with yakisoba prepared with a rich sauce.
8. Mochi Dorayaki - At 208 yen, this delightful treat features sweet azuki red bean paste and whipped cream between two mochi pancakes.

Additional Promotions

In conjunction with the 'Increase Festival', customers who shop with a registered Suica or PASMO in the NewDays app can accumulate stamps for every qualifying item purchased. Collect two stamps to receive a coupon for a free beverage. Detailed information is available on the NewDays app.

Conclusion

The prices for all items include tax, and some items may not be available at every location. This festival is an excellent opportunity to enjoy more of what you love at NewDays as they expand their brand presence under the motto, 'Always Close By'.

So come and experience the excitement of the 'Increase Festival' at NewDays this summer, and let these delicious offerings elevate your summer to new heights!