B.LEAGUE Celebrates Second Year Partnership with Gunma Crane Thunders

Chiba Corporation, based in Chiyoda, Tokyo, has proudly announced that it has renewed its support partnership with Gunma Crane Thunders, a professional basketball club belonging to B.LEAGUE. This marks the second consecutive year of collaboration, reflecting a shared commitment to enhancing the well-being of children through the power of photography and sports.

Background of the Partnership

Chiba Corporation operates under the corporate slogan, "Everyone, let’s smile!" and has dedicated itself to capturing moments of joy and growth among children. From their serious expressions during activities to their beaming smiles, the company records these precious memories and shares them with families, creating lasting connections.

Gunma Crane Thunders stands out with its philosophy of "Heating Up Gunma with Basketball." Beyond the top-tier team operations, the organization is actively engaged in nurturing the next generation through school programs, thereby fostering community connection and uplifting local youth. Chiba Corporation strongly resonates with this mission, leading to the renewal of their support partner agreement for another year.

Through this partnership, Chiba Corporation will leverage its expertise in photography and sales to document the activities of children attending the Gunma Crane Thunders Basketball School. This year, the focus will remain on portraying the children’s dedication to sports through captivating photography, encouraging their dreams.

About Gunma Crane Thunders

Gunma Crane Thunders is a professional basketball club based in Ota City, Gunma Prefecture, belonging to B.LEAGUE. The club prides itself on representing the hopes and dreams of the prefecture while striving to become the number one basketball team in Japan. Guided by their philosophy of promoting local children's healthy growth and invigorating the community, Gunma Crane Thunders is on a mission to make a positive impact.

For more information, you can visit their official website: Gunma Crane Thunders Official Website

What is “Hai Cheese!”?

“Hai Cheese!” Hai Cheese! is a comprehensive childcare tech service that aims to cultivate happiness for children through collaboration with childcare facilities and parents. With the tagline "Peace for Children," it specializes in capturing joyous moments such as sports days and theater performances, providing total support from photo shoots to sales and inquiries.

The service includes a variety of platforms such as:

- Hai Cheese! Photo: Online photo sales focused on commemorating children's experiences.
- Hai Cheese! System: An ICT solution for childcare.
- Hai Cheese! Album: Creating memory albums for children.
- Hai Cheese! Movie: Video documentation of children's activities.
- Hai Cheese! Veggie: A nutrition and food education service supporting children's healthy growth.

Through these services, “Hai Cheese!” endeavors to enrich the lives of children, ensuring their futures are filled with happiness and opportunities.

Chiba Corporation Overview

- CEO: Nobuaki Chiba
- Headquarters: 1-3 Kioicho, Chiyoda, Tokyo, Tokyo Garden Terrace Kioi Tower 14F
- Established: October 2004
- Website: Chiba Corporation

'Hai Cheese!' is a registered trademark of Chiba Corporation.

Media Inquiries

For any media inquiries regarding this announcement, please contact Chiba Corporation Public Relations Group: Yoshitake or Kabasawa at TEL: 03-6266-6662 or E-mail: [email protected].