TikTok Shop in Japan
2025-06-30 08:50:07

Yoren Launches Consulting for TikTok Shop Operations in Japan

Yoren Expands into TikTok Shop Consulting



Yoren, a startup originating from Japan, is thrilled to announce its entry into TikTok Shop operations consulting following the recent launch of TikTok Shop in Japan. Leveraging extensive experience gained from operating live commerce on Douyin, the Chinese version of TikTok, Yoren aims to support Japanese companies in establishing and managing their presence within this innovative sales platform.

Based in Shanghai, with offices in Chongqing, Wuhan, and Tokyo, Yoren has developed a strong foundation in live commerce. The company operates a dedicated live commerce studio in Ningbo, China, where its local team conducts daily streaming operations. This allows Yoren to gather valuable insights into live commerce practices, which it successfully applies in supporting major Japanese brands to enhance their Douyin stores and live broadcasts.

Starting in 2024, Yoren will officially launch its Tokyo office, ensuring seamless collaboration between its Japanese team and the local Chinese team. This dual support system is designed to reassure Japanese businesses, allowing them to engage confidently in collaborative projects.

As live commerce experiences become commonplace in China, where consumers can purchase products directly from short videos and live broadcasts, similar purchasing experiences are anticipated to expand in Japan. Yoren is fully equipped to facilitate this transformation by providing a comprehensive range of support services necessary for entering and operating in TikTok Shop.

Yoren's Support Scope for TikTok Shop



Yoren offers end-to-end support for businesses looking to enter and operate on TikTok Shop, covering everything from strategic planning to on-the-ground execution and optimization. Some of the key services include:

  • - Live Commerce Management: Design of the streaming experience, management of the live commerce studio, script preparation, casting, and direction of performances.
  • - Shop Operation Services: Assistance with the establishment and design of TikTok Shop stores, product link registration, campaign applications, and sales management.
  • - Advertising Support: Development and management of TikTok advertising campaigns, creative asset production, and execution oversight.
  • - KOL and Influencer Strategies: Coordination of live broadcasts and short videos with Key Opinion Leaders (KOLs), negotiation support, and effectiveness evaluation.
  • - Logistics and Customer Support Management: Inventory management, shipment operation design, and building a system for returns and after-sales support.

Yoren holds firmly to its vision of


画像1

Topics Consumer Products & Retail)

【About Using Articles】

You can freely use the title and article content by linking to the page where the article is posted.
※ Images cannot be used.

【About Links】

Links are free to use.