Moomin Collaborates with GREEN×EXPO 2027 for Exciting Merchandise Line

Exciting Collaboration: Moomin x GREEN×EXPO 2027

The renowned character Moomin, directed by Rights and Brands Co., Ltd., which manages the Moomin license in Japan, is set to unveil a stunning collection of merchandise in collaboration with the official mascot character of the upcoming GREEN×EXPO 2027, Tunk Tunk. This partnership is not just a branding endeavor but a harmonious blending of Moomin's core values with the ethos of the GREEN×EXPO.

Moomin's whimsical tales are set in the enchanting Moomin Valley, a picturesque world characterized by rivers running through hills and the majestic Sobishiyama mountain range. Each season brings beauty—spring bursts forth with vibrant flowers, while winter wraps the landscape in a serene blanket of snow. The Moomins often encounter nature's challenges, facing floods and frost, yet they represent resilience and an enduring respect for the environment. This narrative embodies the Moomin Philosophy: