#Japan #Tokyo #TikTok Shop #Live Commerce #Short Videos

Launch of Short Commerce

Live Commerce, a Tokyo-based company led by CEO Yuki Mori, has introduced "Short Commerce," a production and posting service for short videos aimed at TikTok Shop. This service enables brands and e-commerce operators to create vertical short videos tailored for product promotion, starting at only ¥19,800 (excluding tax) per video.

Service Overview

Designed specifically for those selling products on TikTok Shop, Short Commerce involves the creation of engaging videos by altering various elements such as scene, location, camera angles, subtitles, and background music. This approach allows businesses to continuously test multiple expressions and identify creative trends that resonate best with their target audience.

The Need for Short Videos

As the usage of TikTok Shop continues to grow, short videos emerge as crucial touchpoints between products and potential customers, facilitating recognition, engagement, and purchase. However, posting videos regularly poses challenges in terms of costs, resources, and deadlines. Furthermore, the same product can elicit different viewer reactions based on the content and presentation style in the videos. Therefore, brands need a systematic way to develop and track varied video patterns, enabling optimizations based on audience feedback.

Unique Features of Short Commerce

1. Affordable Production: Starting at ¥19,800 for videos without models and ¥29,800 for videos that include models, production and posting can easily scale to hundreds of videos monthly.
2. Creative Versatility: By producing multiple videos from a single script with diverse creative elements, brands can validate the most effective promotional strategies for their products.
3. Rapid Production Turnaround: After finalizing the script, the dedicated production line can deliver 100 videos in as little as 2-3 weeks. The entire process, inclusive of contracting and transport, can be completed within approximately one month for a batch of 100 videos.
4. Dual Production Teams: The service benefits from a dual-site setup with dedicated teams in Japan and Zhejiang, China, ensuring meticulous planning, direction, and management from Japanese professionals and production execution in China.

Pricing Plans

Prices listed are pre-tax and tailored for bulk orders, with a minimum order of 100 videos.

Plan Descriptions:

• - Commerce Video Plan: ¥19,800/video (no model) or ¥29,800/video (with model), with a performance fee of 10% of sales until December 2026.
• - Low-Cost Video Plan: A fixed price of ¥39,800/video (no model) or ¥59,800/video (with model), with no performance fee included.

Interested parties can visit the Short Commerce website for more details or contact through email at [email protected].

About Live Commerce

As a group company of Vector, Live Commerce specializes in supporting TikTok Shop initiatives through shop establishment, operation assistance, short video production, live commerce planning, and creator casting. Their comprehensive support empowers brands to excel on the TikTok Shop platform.

Company Details:

• - Name: Live Commerce Co., Ltd.
• - Location: 4-15-1 Akasaka, Minato-ku, Tokyo 107-0052
• - CEO: Yuki Mori
• - Established: April 2025
• - Capital: ¥50 million
• - Services: TikTok Shop support, live commerce initiatives, short video production, and creative casting.

For inquiries on this matter, please reach out to Takahashi at Live Commerce, E-mail: [email protected], or call 03-6880-5200.