Discover the Revamped BIG YANK at Barneys New York Ginza Store
The popular fashion brand BIG YANK is making a comeback with a fresh new look, and it’s all happening at the Barneys New York Ginza flagship store. From April 24 to May 3, 2026, fashion enthusiasts can explore an exclusive pop-up event that showcases the redefined identity of this iconic brand, now guided by creative director Hiroshi Fujiwara of the vintage shop BerBerJin.
BIG YANK is revitalizing its classic designs with modern twists, maintaining its roots while appealing to today’s fashion sensibilities. By emphasizing slightly oversized fits and integrating vintage design elements, this collection aims to provide both comfort and style. The season’s visuals also benefit from the artistic touch of actor and photographer Masanobu Ando, adding depth and storytelling to the new collection.
As part of the event, customers will have the unique opportunity to meet Hiroshi Fujiwara in person on April 25, who will be on-site to share insights about the brand's vision and showcase the pieces from the new collection. This event is not only a chance to explore new fashion but also an invitation to engage with the creative minds behind it.
Featured items include:
This exciting event will be hosted at the Barneys New York Ginza flagship store, located at 6-8-7 Ginza, Chuo-ku, Tokyo. Be sure to mark your calendars and plan your visit to experience the latest BIG YANK offerings firsthand. The unique blend of nostalgia and modernity in this collection promises to captivate fashion lovers.
For easy access, the store can be reached at +81 50-3615-3600, available from 11:00 AM to 7:00 PM, and closed on January 1.
BIG YANK holds a historic place within the fashion landscape, having established a reputation since its inception. Founded in 1923 by Barney Pressman in Manhattan, Barneys New York has grown to encompass several locations and an extensive online platform in Japan, offering everything from clothing and accessories to homeware and skincare products. The combination of visually stunning displays and attentive customer service assures an enjoyable shopping experience.
In this exclusive pop-up, discover not just clothing, but a cultural experience that reflects the spirit of BIG YANK and Barneys New York’s commitment to quality and innovation. Join us to celebrate fashion, creativity, and personal expression at its finest!
BIG YANK is revitalizing its classic designs with modern twists, maintaining its roots while appealing to today’s fashion sensibilities. By emphasizing slightly oversized fits and integrating vintage design elements, this collection aims to provide both comfort and style. The season’s visuals also benefit from the artistic touch of actor and photographer Masanobu Ando, adding depth and storytelling to the new collection.
As part of the event, customers will have the unique opportunity to meet Hiroshi Fujiwara in person on April 25, who will be on-site to share insights about the brand's vision and showcase the pieces from the new collection. This event is not only a chance to explore new fashion but also an invitation to engage with the creative minds behind it.
Featured items include:
- - MATT PANTS priced at ¥41,800 (tax included)
- - RIPLEY SHIRT CANDY STRIPE costing ¥30,800 (tax included)
- - Y1942 CHAMBRAY SHIRT available for ¥35,200 (tax included)
- - Y1944 HBT SHIRT at ¥38,500 (tax included)
This exciting event will be hosted at the Barneys New York Ginza flagship store, located at 6-8-7 Ginza, Chuo-ku, Tokyo. Be sure to mark your calendars and plan your visit to experience the latest BIG YANK offerings firsthand. The unique blend of nostalgia and modernity in this collection promises to captivate fashion lovers.
For easy access, the store can be reached at +81 50-3615-3600, available from 11:00 AM to 7:00 PM, and closed on January 1.
BIG YANK holds a historic place within the fashion landscape, having established a reputation since its inception. Founded in 1923 by Barney Pressman in Manhattan, Barneys New York has grown to encompass several locations and an extensive online platform in Japan, offering everything from clothing and accessories to homeware and skincare products. The combination of visually stunning displays and attentive customer service assures an enjoyable shopping experience.
In this exclusive pop-up, discover not just clothing, but a cultural experience that reflects the spirit of BIG YANK and Barneys New York’s commitment to quality and innovation. Join us to celebrate fashion, creativity, and personal expression at its finest!
Topics Consumer Products & Retail）
【About Using Articles】
You can freely use the title and article content by linking to the page where the article is posted.
※ Images cannot be used.
【About Links】
Links are free to use.