#Japan #Minato, Tokyo #Tohoku Shinsha #Localization Services #Deluxe Media

Tohoku Shinsha and Deluxe Media Partner for Localization Expansion

Tohoku Shinsha Inc., headquartered in Minato, Tokyo, and Deluxe Media Inc., a global provider of localization and fulfillment services for major media and entertainment enterprises, have announced the signing of a partnership agreement aimed at increasing localization services across the Asia-Pacific market.

Purpose of the Partnership

In recent years, the demand for high-quality localization of diverse content has surged not only in the Asia-Pacific region but globally. By combining Tohoku Shinsha's extensive knowledge and creative power acquired in the Japanese market with Deluxe's technology-driven global workflows, both companies can deliver high-quality localized content more swiftly. The partnership aims to closely collaborate in order to strengthen and expand localization efforts to meet the global demand, while also providing seamless localization services for content creators in Japan and abroad, thereby contributing to sustainable growth and innovation within the entertainment industry in the Asia-Pacific region.

Comments from Both Companies

Keiichi Kosaka, President of Tohoku Shinsha, expressed, "We are honored to partner with Deluxe, which has a rich track record in global localization. By aligning our shared philosophy of prioritizing quality and service, we can collectively respond to the increasing demand for high-quality localized content and provide superior localization services to clients both in Japan and worldwide. By combining Deluxe's global network with Tohoku Shinsha's years of experience and expertise in the Japanese market, we will further expand our capabilities and potential. We look forward to deepening our partnership over the long term, advancing the collaborative efforts we have established so far."

Deluxe's CEO, Cyril Drabinsky, added, "We are thrilled to enhance the capabilities of Deluxe's localization services in one of the most vibrant entertainment markets in the world, Japan, through our collaboration with Tohoku Shinsha. By merging our global experience with Tohoku Shinsha's deep understanding and solid position in the Japanese market, we can offer clients even greater value and deliver high-quality content to audiences worldwide. We look forward to further developing this robust foundation together."

As part of this partnership, Deluxe has established a new Japanese office within Tohoku Shinsha's headquarters to streamline daily communication and decision-making processes, enhancing project management efficiencies and improving service quality. Additionally, Tohoku Shinsha's project management team will build a closer collaboration with Deluxe to respond more rapidly to the surging demand for content localization.

About Deluxe Media Inc.

Founded in 1915, Deluxe Media Inc. has evolved from a film processing lab into one of the world’s leading end-to-end media service providers. Today, Deluxe offers localization, distribution, and post-production solutions to major studios, streaming platforms, and content creators globally. Deluxe is a portfolio company of Platinum Equity, a private equity investment company established in 1995, managing approximately $50 billion in assets across a diverse global portfolio.

About Tohoku Shinsha

Established in 1961, Tohoku Shinsha is a comprehensive creative production company focusing on a wide range of creative entertainment projects including commercial production, promotional production, graphic and web design, sound and subtitle production, program and film production, licensing business, CS broadcasting, and internet streaming, expanding its business fields beyond traditional media to all aspects of life.

For more information on Tohoku Shinsha’s Sound and Subtitle Production Division, visit: Tohoku Shinsha