Exploring Recruitment Strategies in the Age of Generative AI: From Searchable to Recommended

Webinar Announcement: Recruitment Branding in the Age of Generative AI

On May 19, 2026, Amanagroup will host an informative webinar titled "Recruitment Branding Strategies in the Age of Generative AI: From Searchable to Recommended". As more than 70% of job seekers turn to generative AI for company searches, the landscape of recruitment branding is rapidly evolving.

In today's world, recruitment websites must first be evaluated and recommended by AI before being viewed by human users. This shift necessitates a fundamental change in how information is presented to appeal to both AI algorithms and potential applicants.

During this webinar, we will uncover the underlying evaluation mechanisms of AI searches, helping attendees identify key points in constructing their messaging to effectively communicate in this new environment.

Ultimately, while AI plays a significant role in the recruitment process, it is human beings who ultimately decide which companies to pursue. Therefore, we will also discuss how to create compelling narratives that resonate emotionally with candidates, enabling organizations to stand out in a competitive market. We will share practical examples to illustrate effective recruitment branding strategies fit for the generative AI era.

Speakers

- Atsuyuki Furuya

Planner at Amanagroup: Specializing in marketing communications, particularly in the B2B digital sector, Furuya supports everything from strategic planning and implementation to evaluation. With extensive experience as a creator, balanced planning between creativity and logic is his hallmark. He has also been involved in strategic development for corporate branding.

- Masayo Omi

Content Director at Amanagroup: Omi has been instrumental in strategizing, editing, and managing owned media as a production leader. She plays a vital role in planning and building corporate, recruitment, and brand sites. Her dual focus on narrative design that touches the heart and structural web design allows her to communicate brand values comprehensively.

Who Should Attend?

This webinar is ideal for HR professionals, recruitment PR, and branding personnel eager to grasp the latest trends in the generative AI space. It also targets web marketing and PR professionals facing challenges with recruitment site traffic and application numbers.

Event Details

- Date: May 19, 2026
- Time: 12:00 PM - 12:50 PM
- Capacity: 100 participants
- Cost: Free
- Registration Link: Sign Up Here
- Contact:

Phone: 03-3740-4011
Email: [email protected]

About Amanagroup

Founded in 1979, Amanagroup began as a company specializing in advertising photography. It has since evolved into one of Japan's largest creative studios, producing various visual media that include photography and video content. With rich creative resources and a wealth of knowledge gained from undertaking over 10,000 projects, Amanagroup is dedicated to driving communication transformation through creativity, ensuring client messages resonate and inspire action. The company also integrates uniquely developed solutions to support clients in enhancing their communication strategies and advancing digital transformation (DX) initiatives.

Company Overview

- Representative: Go Akira Kaneko, President
- Location: 2-2-43 Higashi-Shinagawa, Shinagawa-ku, Tokyo
- Established: April 1979
- Capital: 100 million JPY
- Number of Employees: 520 (as of January 1, 2026)
- Business Areas: Visual communication including strategy planning, brand design, content marketing, web production, and promotional strategy development.
- Website: Amanagroup