#Japan #Tokyo #MM International #JINNY #CCE 2025

MM International's President Speaks at CCE 2025

From March 31 to April 3, 2025, the China Clean Expo (CCE 2025) took place at the Shanghai New International Expo Centre, showcasing over 450 exhibitors within a vast space of 210,000 square meters. Among notable participants, Shuichi Hashimoto, the President of MM International (MMI), delivered a guest speech at the YIJIAHE booth, capturing the attention of over 130,000 specialized buyers, including a record of 5,651 international attendees.

MM International, part of the Maruhan Group—a leading pachinko industry company—has been dedicated to providing on-site cleaning and maintenance services since its founding in 1996. Leveraging extensive experience and expertise, the company is now addressing industry challenges such as workforce shortages and an aging population by focusing on robotics, particularly the AI cleaning robot "JINNY."

Hashimoto's speech was titled "Cleaning 3.0: The Future of Collaborative Cleaning Between Humans and Robots," articulating the next evolution in the cleaning industry. He introduced the concept of "Cleaning 3.0," transcending previous stages—where "People Use Tools (Cleaning 1.0)" and "Mechanization Advances (Cleaning 2.0)"—toward a collaborative future that merges human capabilities with robotic assistance.

The essence of Cleaning 3.0 lies in maximizing the strengths of both AI robots and humans, enhancing cleaning quality and productivity while fostering a sustainable working environment. Hashimoto shared personal experiences of initial setbacks in robot implementation, ultimately achieving significant operational success through collaboration with YIJIAHE, thus improving the integration of robotic systems in practical scenarios.

After the speech, MMI was recognized by YIJIAHE with a certificate of appreciation, earning the "Premium Partner of the Year" title in acknowledgment of their cooperative relationship and the contribution towards promoting JINNY within the cleaning industry.

Looking forward, MM International aims to revolutionize the cleaning landscape by further advancing the robotics business centered around JINNY, committed to creating a new standard of cleaning that blends efficiency with innovation.

For more information about the compact AI cleaning robot JINNY, visit JINNY's official website.

Company Overview

• - Company Name: MM International
• - Location: 1-21-1 Kanda Nishikicho, Chiyoda-ku, Tokyo, Japan
• - CEO: Shuichi Hashimoto
• - Established: September 1996
• - Business Activities: Facility cleaning and maintenance, real estate brokerage (leases, sales, management, corporate housing), property management, sales of sanitary products and cleaning supplies, disinfecting and sanitizing services, staffing services, and robotics business (compact high-performance AI cleaning robot JINNY). More details at MMI's website.