Introducing the New EQT Golf Collection from adidas: A Perfect Blend of Style and Performance

The New EQT Golf Collection from adidas: Performance Meets Iconic Design

Adidas Japan has announced an exciting addition to its golfing apparel line: the EQT Golf collection. This new capsule collection embodies the principle of pursuing essence, a philosophy that has guided adidas Equipment since its inception. Inspired by the iconic designs from the 1990s, the EQT Golf collection combines visual style with high-performance features tailored for modern golfers.

Set to launch on September 26, the collection will be available for purchase through the official adidas online store, the adidas app, and the adidas Brand Core Store in Ginza. Golfers of all levels—whether long-time enthusiasts or newcomers to the game—are constantly evolving their style, seeking ways to express their individuality on the course. The EQT Golf line offers a unique blend of functional apparel and performance footwear, infusing fresh perspectives into traditional designs.

A Fusion of Function and Fashion

The EQT Golf collection features a variety of items, including loose-fitting polo shirts, half-zip sweatshirts, vests, and shorts, as well as essential caps. Each piece showcases the iconic adidas Equipment color palette—green, black, white, and gray—making it possible for golfers to remain stylish while focusing on their game.

Adidas's Senior Creative Director for golf, Dylan Moore, emphasized the significance of reinterpreting the original 1991 concept of adidas Equipment, which sought to redefine the intersection of sports and fashion. “We were moved by the ethos of the brand and aimed to reflect what contemporary golfers look for in this collection,” he said.

Adding to the selection is the EQT 93 Golf shoe, a modern reinterpretation of the golf shoes released in 1993. Developed in collaboration with renowned shoe creator Toshiaki Omori, this update enhances fit with a new last and natural leather upper. The design improves stability and comfort while walking, featuring an innovative midsole crafted with the high-energy return cushioning material known as LIGHT BOOST. This groundbreaking technology adds a dynamic repulsion to the traditionally styled shoe, setting it apart from its predecessors.

The outsole incorporates a new spike-less design based on original metal cleats, enabling golfers to achieve powerful footwork and traction on various terrains.

Craftsmanship Meets Innovation

Mason Denison, Global Footwear Director for adidas Golf, praised Omori's meticulous attention to detail and craftsmanship, which exemplify the values adidas Equipment brings to the brand. “His collaboration allowed us to merge new materials with contemporary silhouettes and precise pattern work, effectively rebuilding the first EQT Golf,” he explained. This special partnership has given rise to a product that resonates deeply within the adidas Golf community.

As the golf landscape continues to evolve, the EQT Golf collection stands as a testament to adidas’s commitment to innovation while honoring its rich heritage. Whether you’re on the fairway or relaxing in the clubhouse, the collection ensures you’ll look and feel your best.

Availability

The EQT Golf collection is now available at:

- Adidas Brand Core Store, Ginza
- Adidas App: Download here
- Adidas Online Store: Shop now

For inquiries or more product information, contact the adidas Golf customer service at 03-6732-5461 (available weekdays from 9:30 am to 6:00 pm, excluding weekends and holidays).

Stay stylish and perform your best on the golf course with adidas’s strategic mix of classic aesthetics and cutting-edge sports technology. Explore the new EQT Golf collection today, and experience the difference for yourself!