RethinkFirst Appoints Eric Larsson as New Chief Financial Officer to Drive Growth Strategy

RethinkFirst Welcomes Eric Larsson as CFO

RethinkFirst, a prominent player in the global health technology sector, has recently announced Eric Larsson as its new Chief Financial Officer (CFO). This strategic appointment comes at a critical time for the company as it continues to expand its impact in behavioral health and neurodiversity solutions across the globe.

Background of the New CFO

Eric Larsson joins RethinkFirst with a wealth of experience exceeding two decades in the financial arena, predominantly within public and private technology and software firms. Underlining his expertise, RethinkFirst's CEO, Ben Semmes, commended Larsson's capability to convert complex financial data into actionable insights. His history of working collaboratively with various teams and scaling financial processes in dynamic environments makes him a vital addition to RethinkFirst.

Prior to this role, Larsson excelled as CFO at SecurityScorecard, where he successfully led financial operations and strategic initiatives. His previous experiences include senior finance roles at Kaseya, where he notably rose to the role of Executive Vice President of Finance. His career also includes pivotal positions at firms such as NICE/NICE Actimize and IBM Cloud, where he developed his strong foundation in fiscal strategy and operations.

Larsson holds a Bachelor's degree from Fordham University and an MBA in Finance from the University of Notre Dame, demonstrating a solid educational background that complements his extensive practical experience.

Larsson’s Vision for RethinkFirst

Expressing his enthusiasm for his new position, Larsson stated, “I am honored to join RethinkFirst at such a pivotal moment in its journey.” He conveyed his commitment to partner with diverse departments within the organization to enhance financial strategies that support sustainable growth and operational excellence while generating a lasting impact.

This commitment aligns directly with RethinkFirst’s core mission. The company specializes in offering cloud-based treatment tools and clinical support, catering to employers, educators, payors, and behavioral health professionals. With award-winning solutions implemented in more than 11 million employee benefits worldwide, RethinkFirst supports over one-third of Fortune 100 companies along with many major public-school districts.

By incorporating evidence-based protocols, workflow automation, and sophisticated data analytics into their offerings, RethinkFirst aims to improve clinical outcomes significantly and elevate performance for both customers and the communities they serve.

Looking Ahead

With Larsson at the helm of financial strategies, RethinkFirst is well-positioned to navigate its growth trajectory effectively. His operational mindset, combined with deep domain experience in guiding financial strategy and reporting, will be invaluable as the company aims to broaden its reach and enhance its service impact.

As the company moves forward, stakeholders and industry observers alike are eager to see how Larsson's leadership will influence RethinkFirst's strategic planning and execution, driving further success in the health technology realm.

For more insights and updates, you may visit Rethink's official website.