#China #Hisense #Qingdao #Electronics #TVs

Hisense's Global TV Market Position

Hisense has solidified its place as a key player in the global TV market, achieving the second-largest market share for television shipments worldwide for the third year in a row. According to the latest report from AVC Revo, Hisense recorded a remarkable year-on-year sales growth of 11.9%, reaching a market share of 14.06% in 2024. This substantial reassertion underscores Hisense's consistency and commitment to maintaining its competitive edge in the electronics industry.

Performance Highlights

In the realm of large-screen televisions, Hisense has emerged as a dominant brand, capturing an impressive 47% share of the market for TVs measuring 100 inches or more. This achievement is particularly noteworthy given the increasing consumer demand for premium viewing experiences. To further cement its position, Hisense has strategically sponsored major sporting events, thus enhancing brand visibility and consumer trust.

One of the pivotal reasons behind this success is Hisense's relentless pursuit of technological innovation, particularly showcased at CES 2025. The company unveiled groundbreaking products such as a revolutionary 116-inch Trichroma LED TV that incorporates local dimming RGB technology and a 136-inch MicroLED display ready for commercial use. These innovations reflect a bold vision for the future of home entertainment, aiming to provide users with immersive and high-quality viewing experiences during significant events like the FIFA Club World Cup 2025™.

A Commitment to Innovation

David Gold, Vice President of Hisense International and President of Hisense for the Americas, highlighted three key words for 2024: passion, dedication, and innovation. These principles are viewed as crucial elements allowing Hisense to achieve exceptional results throughout the year. Hisense is committed to enhancing high-definition smart display technology and developing seamless artificial intelligence solutions that enhance the user experience without being intrusive.

Furthermore, the company is focused on generating energy-efficient solutions that not only elevate the quality of television broadcasting but also ensure that viewing remains an immersive experience. This focus aligns perfectly with current consumer trends, where demand for smart, efficient, and interactive technology is at an all-time high.

Hisense's commitment to advancing technology reflects its broader mission to provide genuine value to consumers. The brand consistently aims to enhance quality of life by creating shared moments and experiences that matter most to its customers. Their approach combines cutting-edge technology with a customer-centric philosophy, ensuring they remain at the forefront of the electronics market.

Global Presence and Future Prospects

Hisense continues to thrive and expand its footprint, currently operating in over 160 countries. It specializes in multimedia products, home appliances, and smart IT solutions, catering to diverse consumer needs. The company's remarkable journey underscores its adaptability and resilience in an ever-competitive landscape.

As we move further into 2025 and beyond, Hisense's ability to innovate and respond to emerging market trends will be essential for maintaining its leading position. This commitment to excellence ensures that they are well-positioned to not only meet but exceed consumer expectations.

In conclusion, with a firm grip on the second position in global TV shipments and a forward-thinking approach, Hisense is undoubtedly a brand to watch in the coming years. As it continues to deliver innovative products and experiences, the future looks bright for this technological leader.