#USA #Charlotte #Solid Surface Care #Greg Schall #Hospitality Growth

SOLID Surface Care Welcomes Greg Schall as New Executive Vice President

On October 22, 2025, SOLID Surface Care Inc. made a major announcement by appointing Greg Schall as their new Executive Vice President, tasked with leading the company's growth strategy in the hospitality sector. SOLID has been recognized as a national leader in specialty architectural surface restoration and maintenance, and this new addition to their executive team signals a continued commitment to expanding their services within various hospitality brands.

Background of Greg Schall

Greg Schall comes to this role with extensive experience in both hospitality operations and facility conditions, a combination that makes his appointment particularly strategic. He graduated from the University of Nevada, Las Vegas, earning his degree in Hospitality Management. Schall’s career began with Hyatt Hotels, where he dedicated two decades to hotel management and operations before transitioning to the architectural surface restoration industry. There, he took the helm of the hospitality program for Stuart Dean before most recently serving as President of Marcoat, a firm that focuses solely on restoration services for hospitality properties.

According to Michael Crippen, CEO of SOLID Surface Care, Schall’s experience equips him perfectly for the new position. “Greg’s deep roots in hospitality and proven leadership in surface care make him the ideal executive to lead this next phase of growth,” said Crippen. His dual experience as both a hotel operator and service partner is poised to elevate SOLID's existing offerings to its hospitality clients significantly.

Driving Innovation and Strengthening Relationships

In his new role, Schall will focus on fostering partnerships and enhancing service excellence throughout major hotel brands and restaurant groups across the United States. “I'm honored to join a company that shares my commitment to quality, integrity, and long-term client partnerships,” he said. Recognizing that the hospitality industry thrives on consistency and trust, Schall emphasized that SOLID has built its reputation on these principles. The restoration and maintenance services provided by SOLID are critical, as they help to ensure that hotel guests experience a sense of renewal and well-being upon entering the properties.

This appointment taps into SOLID's strategic alliance with Marcoat, known for its proprietary grout and stone systems which have gained recognition as trusted standards in hospitality environments. By integrating these innovative product installations into their service offerings, SOLID intends to leverage its extensive nationwide network of 38 offices to provide consistent quality and service delivery for its hospitality partners.

A Vision for the Future

The hiring of Schall is a significant step in SOLID Surface Care's continuous commitment to growth in vertical markets, specifically within the hospitality sector. There is an increasing demand for high-quality surface care and maintenance solutions, and SOLID is poised to meet that demand under Schall's leadership. With nearly 30 years of industry experience, SOLID is trusted by numerous prominent institutions in various sectors, including healthcare, education, and retail, ensuring that their clients' built environments are well-protected and maintained.

As SOLID Surface Care moves forward, the company is dedicated to upholding high standards that serve its diverse customer base while also expanding its influence in the hospitality market. Greg Schall’s appointment is not just a new chapter for him, but a transformative phase for SOLID Surface Care as they set out to redefine their service excellence in hospitality.

To learn more about SOLID Surface Care and their offerings, visit www.SOLIDcare.com.