#Japan #Tokyo #Swatch #Watches #Neon

Reviving Style: The Swatch NEON Collection

The Swatch NEON collection has taken inspiration from the lively aesthetics of the 80s and 90s, bringing a fresh and colorful perspective to the world of timepieces. Set to launch on September 18, 2025, these vibrant watches captivate with their eye-catching neon hues, bold designs, and innovative features, including the SwatchPAY functionality, ensuring they remain not just stylish but also functional.

SWATCH NEON EMERALD CHRONO｜SUSG409

Price: ¥19,800 (including tax)

This is a playful reinterpretation of the iconic EMERALD DIVER watch from 1986, revamped as a chronograph. It fuses traditional timing precision with energetic colors, making it a perfect representative of 80s and 90s style.

• - Case: Diameter of 42mm in matte transparent green, featuring yellow and green pushers and a pink crown.
• - Bezel: Matte transparent green with a yellow tachymetric scale print.
• - Dial: Multi-colored print with a date window at 3 o'clock.
• - Hands: Black hour and minute hands with luminous coating, yellow chronograph second hand.
• - Strap: Matte red silicone with texture, transparent green loop and buckle.
• - Water Resistance: 3 atmospheres.

SWATCH NEON FLUMOTIONS｜SS08S101

Price: ¥18,150 (including tax)

Inspired by the iconic FLUMOTIONS launched in 1988, this watch features a super-slim SKIN CLASSIC case that highlights its neon colors. It evokes a sense of nostalgia while delivering unexpected fun.

• - Case: Diameter of 34mm in matte transparent blue made from bio-sourced material.
• - Dial: Multi-colored print.
• - Crystal: Made from bio-sourced material.
• - Hands: Black hour hand, pink minute hand.
• - Strap: Matte yellow and pink on separate sides with multi-colored prints, transparent loop and buckle.
• - Water Resistance: 3 atmospheres.

SWATCH NEON SIGNAL FLAG｜SUSB422

Price: ¥19,800 (including tax)

This revamped version of the SIGNAL FLAG model released in 1990 brings a punchy design upgrade, amplifying the original vibrant orange, yellow, and green color scheme to deliver unprecedented impact.

• - Case: Diameter of 42mm in matte transparent black with yellow and green pushers and an orange crown.
• - Bezel: Matte transparent black with yellow tachymetric scale print.
• - Dial: Multi-colored print with a date window at 3 o'clock.
• - Hands: Black hour and minute hands with luminous coating, yellow chronograph second hand.
• - Strap: Textured matte orange with yellow loop and buckle.
• - Water Resistance: 3 atmospheres.

SWATCH NEON SKYCHART｜SO28G704

Price: ¥11,550 (including tax)

Transforming the classic SKYCHART released in 1991, this model retains the eye-catching calendar date display while refreshing its color palette with striking shades of green, deep purple, and dark blue, achieving a bold upgrade.

• - Case: Diameter of 34mm in matte transparent green made from bio-sourced material.
• - Dial: Multi-colored print with day and date windows at 3 o'clock, 9 o'clock, and 1 o'clock.
• - Crystal: Made from bio-sourced material.
• - Hands: Black hour and minute hands with luminous coating, green second hand.
• - Strap: Textured matte dark blue, featuring a dark blue loop and transparent green buckle.
• - Water Resistance: 3 atmospheres.

SWATCH NEON HIELO｜SB01K400

Price: ¥17,380 (including tax)

Inspired by the 1993 HIELO, this reimagined version boasts a bold upgrade in case size from 25mm to a striking 47mm, enhancing its presence while maintaining a playful pop of color.

• - Case: Diameter of 47mm in matte transparent material with a matte pink crown made from bio-sourced material.
• - Bezel: Matte transparent.
• - Dial: Mirror effect with multi-colored digits and a date window at 6 o'clock.
• - Hands: Pink hour hand with luminous coating, yellow second hand.
• - Strap: Textured matte transparent blue silicone with dark blue and blue loop and transparent half buckle.
• - Water Resistance: 3 atmospheres.

SWATCH NEON SEPPIA｜SB02B104

Price: ¥23,980 (including tax)

This remix of the unique AQUACHRONO SEPPIA, originally released in 1994 and now known as BIG BOLD, boasts a distinctive 47mm case accented with vivid neon pink, green, and yellow touches, perfect for making a statement while keeping it chic.

• - Case: Diameter of 47mm in matte transparent black with yellow and pink pushers and an orange crown.
• - Bezel: Matte transparent dark green with pink print and matte yellow inserts.
• - Dial: Multi-colored digits, indexes, sub-dials, and tachymetric scale.
• - Hands: Black hour and minute hands with luminous coating.
• - Strap: Textured matte black with a transparent yellow and pink loop and transparent orange half buckle.
• - Water Resistance: 3 atmospheres.

In conclusion, the six new models from the Swatch NEON collection embody the vibrant spirit of the 80s and 90s while integrating modern technology and style. Since its inception in 1983, Swatch has continuously made waves in the watch industry with striking designs and innovative creations. Follow them on their official social media to stay updated on their latest offerings: Swatch Website, Instagram, and X.