Dar Global and Art District to Develop Transformative MAD District in Muscat, Oman
In a significant announcement today, Dar Global (LSE: DAR), a London Stock Exchange-listed luxury property developer, has partnered with Art District Real Estate Development to launch the transformative MAD (Muscat Marine, Art & Digital District) in Muscat, Oman. This ambitious project is set to create an integrated coastal destination that combines luxury living, high-end hospitality, cultural enterprises, and forward-thinking financial and digital sectors.
Located on the picturesque coastline of Oman, the MAD project will cover an impressive 1.5 million square meters, with a gross development value of approximately 1.6 billion OMR (around 4.2 billion USD). Spanning over 12 years, this initiative aims to elevate the international profile of Oman by creating a unified ecosystem that interweaves sea views, luxurious accommodations, cultural expressions, and future-oriented financial and digital sectors.
The vision for MAD is that of a multipurpose city, encompassing luxurious residential complexes, cultural institutions, world-class marinas, curated retail outlets, next-generation business parks, and premium hotels. This district is designed to attract affluent travelers, global investors, art collectors, tech founders, and creative entrepreneurs, allowing them to live, work, and network in one seamless experience rooted in Oman’s maritime identity and economic vision.
Ziad El Chaar, CEO of Dar Global, expressed enthusiasm about the project's potential. He stated, "MAD marks a pivotal advancement in how Oman’s coastline will be experienced and how the country's economy will evolve in the future. Together with Art District Real Estate Development, we are creating a place that transcends real estate and fosters businesses, attracts global talents, supports cultural productions, and uncovers new economic values. MAD is a new gateway for Oman, inspired by the sea and marked by innovation."
This project illustrates Oman's commitment to building future industries while simultaneously preserving its maritime heritage. MAD represents how strategic development can leverage opportunities for global innovation. It is expected to attract investments, nurture talent, and generate sustainable cultural and economic impacts for generations to come.
A standout feature of MAD will be the integration of a district-wide digital economy, enabling a new paradigm for real estate, culture, and businesses. The project will introduce digital licenses, asset exchanges, and ecosystem rewards, thereby supporting entrepreneurship and investment avenues for global entrepreneurs and investors.
The ambitious MAD District initiative not only aims to redefine the landscape of Muscat but also holds the potential to inspire similar projects across the region. By blending luxury, culture, and technology, MAD will create a unique environment where modern living and traditional values coexist harmoniously. As development progresses, eyes will be on Oman as a new hub for innovative and luxury living, fostering international investment and cultural exchange.
As Muscat prepares to welcome this new district, it stands as a testament to the vision of its leaders and the forward-thinking approach of developers in the region, paving the way for a vibrant future that honors both history and progress.
Located on the picturesque coastline of Oman, the MAD project will cover an impressive 1.5 million square meters, with a gross development value of approximately 1.6 billion OMR (around 4.2 billion USD). Spanning over 12 years, this initiative aims to elevate the international profile of Oman by creating a unified ecosystem that interweaves sea views, luxurious accommodations, cultural expressions, and future-oriented financial and digital sectors.
The vision for MAD is that of a multipurpose city, encompassing luxurious residential complexes, cultural institutions, world-class marinas, curated retail outlets, next-generation business parks, and premium hotels. This district is designed to attract affluent travelers, global investors, art collectors, tech founders, and creative entrepreneurs, allowing them to live, work, and network in one seamless experience rooted in Oman’s maritime identity and economic vision.
Ziad El Chaar, CEO of Dar Global, expressed enthusiasm about the project's potential. He stated, "MAD marks a pivotal advancement in how Oman’s coastline will be experienced and how the country's economy will evolve in the future. Together with Art District Real Estate Development, we are creating a place that transcends real estate and fosters businesses, attracts global talents, supports cultural productions, and uncovers new economic values. MAD is a new gateway for Oman, inspired by the sea and marked by innovation."
This project illustrates Oman's commitment to building future industries while simultaneously preserving its maritime heritage. MAD represents how strategic development can leverage opportunities for global innovation. It is expected to attract investments, nurture talent, and generate sustainable cultural and economic impacts for generations to come.
A standout feature of MAD will be the integration of a district-wide digital economy, enabling a new paradigm for real estate, culture, and businesses. The project will introduce digital licenses, asset exchanges, and ecosystem rewards, thereby supporting entrepreneurship and investment avenues for global entrepreneurs and investors.
The ambitious MAD District initiative not only aims to redefine the landscape of Muscat but also holds the potential to inspire similar projects across the region. By blending luxury, culture, and technology, MAD will create a unique environment where modern living and traditional values coexist harmoniously. As development progresses, eyes will be on Oman as a new hub for innovative and luxury living, fostering international investment and cultural exchange.
As Muscat prepares to welcome this new district, it stands as a testament to the vision of its leaders and the forward-thinking approach of developers in the region, paving the way for a vibrant future that honors both history and progress.
Topics Consumer Products & Retail）
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