The Launch of Exfresso: A Game-Changer for Freight Forwarders
Exfresso: The Game-Changer for Freight Forwarding
In a significant move for the logistics industry, Exfresso, an innovative pricing and logistics automation platform tailored for modern freight forwarders, has now been made publicly available for licensing. This important milestone was officially announced during the Lognet Global Conference in picturesque Phuket, marking a new chapter in the evolution of digital freight forwarding.
Exfresso's journey began over 16 years ago when it was initially developed in-house by Exfreight to address a major gap in the logistics sector—a lack of software that genuinely reflects the operations of freight forwarders in the real world. Under the guidance of CEO Charles Marrale, Exfreight embarked on a mission to solve the growing pains they faced as an ambitious startup. What began as a simple collaboration between software engineers and logistics experts transformed into a comprehensive partnership that greatly benefited both parties.
Scott Conley, CEO of Exfresso, commented on the relationship, stating, "Exfreight has demonstrated what's possible when a forwarder leans fully into automation. We're proud that Exfresso has been an integral part of their journey." This collaboration allowed Exfresso's engineers to work closely with Exfreight's sales and operations teams, leading to the development of tools that effectively addressed daily challenges such as fast and accurate pricing, global coordination, labor-intensive workflows, and scalability without excess complexity.
The outcome of this partnership was revolutionary. Exfreight could automate pricing, streamline labor processes, centralize data, and grow with unprecedented speed and efficiency. This success played a crucial role in establishing Exfreight's reputation as a pioneering digital freight forwarder long before the term gained widespread recognition.
After successfully soft-launching the product in 2024 with a select group of early adopters, Exfresso made its public debut at the 2025 Lognet conference. This event confirmed the platform's readiness for broad market adoption. Notably, Exfresso is designed to cater to freight forwarders of all sizes, providing them with the flexibility to adopt the platform at any stage in their digital transformation journey—whether they aim to optimize a single aspect of their operations or build an entirely modern and scalable logistics enterprise.
With its unique capabilities, Exfresso is set to disrupt the logistics landscape by empowering freight forwarders to operate more effectively and efficiently than ever before. It symbolizes not just a technological advancement but a paradigm shift in how freight forwarding can be conducted in the digital age.
The future looks bright for those who embrace Exfresso as a cornerstone of their operational strategy. As the platform continues to grow, it promises to deliver consistent innovation and efficiency, enabling freight forwarders to navigate the complexities of logistics in an increasingly digital world.
For more information regarding licensing and to experience the benefits of Exfresso, contact Exfreight today. Discover how this game-changing technology can redefine your logistics operations today.