Hisense Dominates Global Market for 100-Inch and Laser TVs in Q3 2025

Hisense's Leadership in Global Television Market



In the third quarter of 2025, Hisense, a prominent brand in consumer electronics and home appliances, has once again claimed the top spot in the global market for 100-inch and larger televisions, achieving a market share of 56.6%, according to the latest data published by Omdia. In addition, Hisense has also retained its leadership in the laser television segment, holding a remarkable 68.9% market share for deliveries. These accomplishments underscore Hisense's ongoing commitment to innovation and its understanding of consumer needs.

Breaking New Ground with RGB MiniLED Technology



As the originator of RGB MiniLED technology, Hisense is setting new benchmarks in the field of large-screen technology. This innovative approach provides users with authentic, vibrant colors that have never been seen before, thanks to its outstanding brightness and precision. As a result, every scene is brought to life with stunning realism and emotional depth. Moreover, Hisense’s advancements go beyond color and image quality; they enhance technology’s human touch, turning every viewing, sharing, and relaxing moment into a richer, emotionally connected experience for families around the world.

Market Dominance With Laser TVs



Hisense continues to excel in the laser television market. This is evidenced by their recent achievements at the 2025 UST Projector Showdown, where the Hisense L9Q model topped the charts in multiple categories, including mixed-use rooms, specialized cinema setups, and overall image quality. Meanwhile, the PX3-PRO model was distinguished as the best value choice, also ranking high for image performance.

Collaborating with Devialet, the L9Q model offers a luxurious home cinema experience with a projection capability of up to 200 inches, 5000 ANSI lumens, a contrast ratio of 50001, and certifications for IMAX Enhanced and Dolby Vision, truly bringing a cinema experience into homes.

A Vision for the Future of Home Entertainment



From technology to market strategy, Hisense is steering the industry towards higher quality and greater innovation. By mastering critical technologies and transforming them into products that elevate global standards for home entertainment, Hisense is not only shaping what people watch but also how the world envisions the future of display devices.

About Hisense



Founded in 1969, Hisense has grown into a globally recognized leader in home appliances and consumer electronics, with a presence in over 160 countries. The company specializes in delivering high-quality multimedia products, home appliances, and smart IT solutions. According to Omdia, Hisense is the top global brand for televisions measuring 100 inches and larger as of Q3 2025. As the official sponsor of the FIFA World Cup 2026™, Hisense is committed to global sports partnerships, enabling them to engage audiences worldwide.

Topics Consumer Technology)

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