BIGI Online Store Unveils Revamped Experience with More Features and Brands

BIGI Online Store Grand Reopening

On August 18, 2026, BIGI Co., Ltd. will launch a revitalized version of its official online store, the BIGI Online Store, along with its official app. This upgrade aims to enhance the shopping experience while allowing customers to explore a diverse range of brands under one roof.

What’s New at BIGI Online Store?

The recent transformation integrates multiple online shopping platforms operated by BIGI, including BIGI ONLINE STORE, BIGI OUTLET online store, 1er arrondissement, DEPAREILLE, and MEN'S BIGI ONLINE STORE into a single platform. The goal is to provide an innovative shopping experience that transcends brand boundaries.

Key Enhancements:

1. Consolidation of Online Stores:
All previously separate online platforms are now unified under the BIGI Online Store, allowing customers to browse and purchase products from various brands seamlessly within one site.

2. Personalized Recommendations:
The new system will suggest items based on users' browsing and purchase histories. Customers will enjoy a curated experience with recommendations tailored to their preferences, including brand-specific features and cross-brand content.

3. Improved Store and Online Integration:
Users can now make fitting appointments or reserve visits to physical stores directly through the online platform, bridging the gap between online discovery and offline experience.

Revamped Membership Program

In addition to the website improvements, the membership program will undergo revisions. BIGI Online Store will now feature five membership tiers, replacing the previous six. Membership rankings will be updated monthly based on customers' purchases over the past year, making it easier to achieve higher ranks and receive rewards.

Fresh Official App

Along with the website, the official app will receive upgrades, allowing users to follow their favorite brands, ensuring that they see the latest updates and content from those brands in real-time. The app will also include a feature to scan product barcodes in-store to access product pages instantly on the application.

A Wide Selection of Brands

BIGI Online Store will showcase a diverse array of fashion brands for both men and women, inviting customers to discover new styles beyond existing favorites. The re-launch will bring brands such as ADIEU TRISTESSE, LOISIR, congés payés, MOGA, and many more together in one convenient place.

Grand Launch Events

To celebrate the reopening, significant discounts will be offered, including a Premium Sale where customers can enjoy discounts of up to 60%. Additional promotions, such as the Favorites Registration Campaign, will reward customers for adding products, brands, or stores to their favorites list, providing bonus points of up to 500.

Opening Details

- Launch Date: August 18, 2026
- Website: BIGI Online Store
- Contact: For inquiries, please reach out to the press office at BIGI Co., Ltd., located in Meguro, Tokyo.

This revitalization is not just a refresh; it is a commitment to enhancing customer experience and making every shopping journey a joyous exploration of fashion. Join us on August 18 to experience the new BIGI Online Store!