Baccarat Hotel Maldives Launches New Campaign Featuring Adriana Lima
The Baccarat Hotel & Residences Maldives has proudly launched a stunning new brand campaign featuring the internationally acclaimed model, Adriana Lima. This visually striking campaign captures the essence of island living through light, water, and the enchanting world of Baccarat crystal, all beautifully documented by the renowned photographer, Russell James.
Set against the breathtaking backdrop of the Indian Ocean, the campaign provides a cinematic interpretation of the unique lifestyle and luxurious residence offerings created for Baccarat’s inaugural island property in the Maldives. Through a series of intimate visual moments, Adriana Lima brings to life the everyday rituals of Maldivian living, embodying moments of tranquility in the morning, family gatherings, swimming, exploration, and shared times by the water—all within the elegance of one’s private residence.
At its core, the campaign emphasizes how owning a residence in the Maldives transcends mere accommodation; it signifies a lifestyle deeply integrated with the natural rhythms of the island. The stunning 62 ready-to-move-in residences, ranging from two to five bedrooms, exemplify timeless elegance with sun-drenched interiors that seamlessly bring the outdoors in. Generous layouts featuring 20-meter-long private infinity pools, outdoor showers, fire pits for stargazing evenings, private yoga pavilions, and fully-equipped outdoor bars facilitate an idyllic island lifestyle.
Additionally, the campaign unveils the Maldives' first golf residences, featuring a collection of five homes designed around a private nine-hole golf course. These residences cater specifically to those who wish to maintain an active lifestyle set against the backdrop of some of the Maldivess' most coveted locations. Russell James, a globally recognized art and fashion photographer, states, "The extraordinary beauty of Adriana amidst the perfect nature of the Maldives created some of the most authentic imagery I've ever had the pleasure of capturing."
The Baccarat Hotel & Residences Maldives is composed of five islands spread over 125 hectares in the South Malé Atoll, boasting 62 private residences and 50 villas surrounded by the Indian Ocean. As the brand's first residences in this iconic location, the development embodies over 250 years of Baccarat's tradition and craftsmanship. Collaboratively designed by world-renowned partners such as 1508 London, HKS, L'Observatoire International, and Marcel Wanders, this destination encapsulates timeless elegance and contemporary artistry.
Live now at baccaratmaldivesresidences.com and @baccaratmaldivesresidences, the new campaign with Adriana Lima not only showcases the stunning beauty of the island but also highlights the luxurious lifestyle prepared for future residents.
Managed by Starwood Hotels, the Baccarat Hotel & Residences Maldives offers a meticulously curated lifestyle that combines culinary excellence and holistic wellness. The property features seven signature restaurants helmed by star chefs, a state-of-the-art spa and wellness center, and a wealth of recreational activities. Every detail within this luxury resort reflects Baccarat’s unwavering commitment to the art of fine living.