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A Fresh Approach to Recycling

In a remarkable initiative, DTE Energy has joined forces with NextCycle Michigan to launch an exciting competition aimed at reimagining recycling methodologies in Michigan. The DTE Energy Innovation Challenge is set to incentivize ingenuity and practical solutions, particularly targeting materials such as wood chips and wind turbine blades that represent untapped potential in the recycling conversations.

Shawn Patterson, the Vice President of Environmental Management and Safety at DTE Energy, articulated the company's commitment to sustainability, stating, "We are always looking for ways to cut down on waste – it benefits the planet, it benefits the communities we serve, and it benefits our business. It’s a true win, win, win." This statement underscores DTE Energy’s dual mission of advancing sustainable practices while simultaneously fostering innovation within the community.

The Innovation Challenge is not just an ordinary competition; it promises two prizes of $9,000 for teams that come up with creative methods to either recycle, upcycle, or otherwise reuse these leftover materials. Pitches will be assessed on two critical criteria: the potential for scalability across Michigan and the maintenance of a low environmental footprint. Interested participants can showcase their ideas through applications available on the NextCycle Michigan website until October 29, 2025, with team selections slated for December 2025.

The importance of recycling within Michigan's economy cannot be overstated. Phil Roos, the Director of the Michigan Department of Environment, Great Lakes, and Energy (EGLE), shared that recycling supports thousands of jobs, plays a pivotal role in waste reduction, and ensures valuable materials remain in circulation. By investing in initiatives like the one with NextCycle Michigan, DTE Energy is actively contributing to the development of a circular economy. This approach not only spurs new business ventures but also guarantees that renewable energy materials are responsibly managed throughout their lifecycle.

NextCycle Michigan is more than just a challenge; it is an initiative championed by EGLE and facilitated by Resource Recycling Systems Inc. (RRS), supported by the Centrepolis Accelerator at Lawrence Technological University and the Michigan Recycling Coalition. The program is dedicated to helping businesses and communities transform recycling and reuse concepts into tangible projects and enterprises by providing expert guidance, connectivity, and financial support.

The DTE Energy Innovation Challenge will form part of the NextCycle Michigan 2026 cohort, which invites projects addressing various recycling technologies and organic solutions. Participants will undergo a six-month accelerator program, beginning with a two-day educational academy in February 2026, culminating in a final pitch competition slated for June 2026. This comprehensive approach not only nurtures innovative ideas but also equips participants with essential skills and networks to bring their projects to fruition.

For those eager to learn more or keen on participating, detailed information can be found by visiting nextcyclemichigan.com. The collaboration between DTE Energy and NextCycle Michigan sets a commendable standard for sustainability-driven initiatives, reinforcing that innovation and environmental stewardship can indeed go hand in hand.

About DTE Energy

DTE Energy, listed on the NYSE as DTE, is rooted in Detroit and encompasses a plethora of energy-related businesses and services spanning the nation. The company operates an electric service for 2.3 million customers in Southeast Michigan and a natural gas service for 1.3 million across Michigan. They are also focused on developing renewable energy solutions and promoting custom energy solutions for their clientele, with a robust commitment to reducing carbon emissions and participating in local community support. More information about DTE Energy can be explored at their official websites: dteenergy.com and empoweringmichigan.com.