#Japan #Minato #MASCODE #Liquid Eyeliner #Diamond Dust

Discover the Latest from MASCODE

MASCODE, a brand that beautifully blends fashion and functionality, is set to unveil an exciting new addition to its makeup lineup. Launching in spring/summer 2026, the limited-edition 'Diamond Dust Black' liquid eyeliner promises to be a game-changer for makeup enthusiasts. Created by Sun Smile Co., Ltd., headquartered in Minato, Tokyo, under the leadership of President Takuya Tanaka, this innovative beauty product is the first for the brand's makeup line, which officially debuted in October 2025.

Product Overview

The 'Diamond Dust Black' eyeliner features a sheer black base enhanced with a luxurious mix of classic silver and delicate blue shimmer particles. This unique combination creates a dazzling effect that captures light, giving your eyes an enchanting, translucent allure. It’s designed not just for aesthetics but also for longevity, ensuring that your eye makeup remains flawless throughout the day.

Availability

Pre-orders for this stunning eyeliner will commence on February 25, 2026, through the official SUNSMARCHE online store and the SUNSMARCHE Rakuten marketplace. Following pre-orders, the product will be selectively available in various locations, including Loft and PLAZA stores, and their online counterparts starting March 3, 2026. General sales will begin on March 16, 2026, in a variety of shops nationwide and online channels.

Special Features of the Eyeliner

1. Radiant Pearls for a Dazzling Finish: The carefully curated blend of silver and blue shimmer allows the eyeliner to emit a sophisticated sparkle reminiscent of diamond dust, providing a unique texture and depth to your makeup look.
2. Precision Design for Easy Application: The eyeliner comes in an aluminum container designed for a comfortable grip. Its 0.1mm fine tip allows for precise application, ensuring you can easily create the perfect line from the inner corner to the outer edge of your eye.
3. All-Day Longevity: This formula is sweat-proof, water-resistant, and resistant to smudging, with four added beauty ingredients that nourish the skin around the eyes. It's also dye-free and can be easily removed with regular facial cleansers, combining the benefits of effective performance with gentle care.

About MASCODE

MASCODE has established itself as a unique brand that understands the need for both functionality and style. Positioned as a dress code brand, it offers products that align with different occasions, moods, and desired impressions—with a focus on both fashion and health. The brand's mission is embodied in its slogan, 'Create Beauty Models and Beyond,' emphasizing that pursuing beauty is about more than just aesthetics; it's about expressing one's ideal self in every moment.

With its distinctive approach and high-quality offerings, MASCODE continues to redefine standards in both the mask and beauty product markets. Make sure to mark your calendars for the upcoming release of the 'Diamond Dust Black' eyeliner and elevate your eye makeup game this spring!