Revamping Winter Fashion with PyunA and adidas Originals' Latest Collection

Elevate Your Winter Style with adidas Originals

ABC-MART has just launched an exciting winter collection from adidas Originals, available in stores and online across Japan. This new collection builds upon the street mood that captured attention during autumn, featuring updated silhouettes that are slightly voluminous. With a focus on a light and comfortable fit, the winter jackets combine both style and substance, bringing a cute yet impactful presence to your wardrobe.

To showcase these trendy pieces, ABC-MART has enlisted the help of Z-generation style icon, PyunA. Starting from November 6, 2025, she will exhibit four unique looks that seamlessly transition the autumn vibes into winter, presenting a fresh take on winter fashion unique to adidas Originals.

The Stylish Winter Jackets

The collection includes a variety of jackets that accentuate functionality and stylish elements. From lightweight puffer jackets featuring the iconic three stripes to trendy bomber jackets made of smooth synthetic leather, each item in the collection is designed to meet both aesthetic and practical needs. The cropped lengths and 2-in-1 styles featured in the garments allow for a touch of playfulness and individuality, aligning with current fashion trends. Whether you prefer a street style, feminine flair, or a more mode-inspired look, this collection adapts easily to diverse taste, providing a refreshing update to winter wardrobe staples.

PyunA's Unique Winter Looks

Through the four looks paired with the winter jackets, PyunA expresses a range of styles from laid-back street vibes to feminine elegance. Each outfit embodies the essence of adidas Originals—light and cute—while delivering inspiration for the upcoming winter trends. The emphasis on wearing comfortable yet chic pieces ensures that each look is not only fashionable but also practical for the colder months ahead.

Product Details

1. W CROPPED PUFF JKT
- Color: BLACK
- Sizes: S~XL
- Price: ¥23,100 (tax included)

2. W ESS GLOSSY PUFF JKT
- Color: OFFWHITE
- Sizes: S~XL
- Price: ¥25,300 (tax included)

3. W ESS GLOSSY PUFF JKT
- Color: BLACK
- Sizes: S~XL
- Price: ¥25,300 (tax included)

4. W PLEATHER BOMBER JKT
- Color: BLACK
- Sizes: S~XL
- Price: ¥27,500 (tax included)

Meet PyunA

Born on September 19, 2000, and hailing from Tokyo, PyunA is a Korean-style gal with over 800,000 followers across social media. She is known for her unique looks and outstanding physique, which made waves in the fashion community when she began her career as a model and apparel store staff during her teenage years. Her physique, often referred to as the “PyunA BODY”, has garnered admiration as an ideal shape, further establishing her as a prominent figure in the fashion industry.

Company Overview

- Company Name: ABC-MART, Inc.
- Representative: Minoru Noguchi
- Address: 1-3-1 Azabudai, Minato-ku, Tokyo, Japan, Mori JP Tower 48th Floor
- Established: June 6, 1985
- Business: Retail of shoes, clothing, and miscellaneous goods; product planning, production, and sales of shoes.

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