SAS Achieves AWS Consumer Goods Competency for Supply Chain Expertise

SAS Achieves AWS Consumer Goods Competency

SAS, a renowned name in data and artificial intelligence, has made significant strides in the consumer goods sector by attaining the Amazon Web Services (AWS) Consumer Goods Competency in the Supply Chain category. This accomplishment underscores SAS's commitment to delivering validated solutions tailored to address the operational hurdles faced by brands in the consumer goods industry.

As a respected AWS Partner, SAS's recognition is not merely an accolade; it validates their profound understanding of the industry and their capacity to facilitate organizations in redefining their operational frameworks. This competency affirms SAS's proven track record in assisting brands as they navigate the complexities of developing, manufacturing, distributing, and marketing products in an ever-evolving marketplace defined by fluctuating consumer demands and intense competition.

The significance of this achievement is manifold. With supply chain challenges exacerbated in recent years due to global disruptions, many companies find themselves in desperate need of reliable data and innovative AI solutions to help them regain control over their operations. Richard Widdowson, Vice President of Retail Solutions at SAS, highlighted the increasing demand for trustworthy analytical resources, emphasizing that SAS's advanced solutions are instrumental in delivering tangible value to customers in overcoming such disruptions. Being recognized as an AWS Consumer Goods Competency Launch Partner, SAS is eager to combine its advanced offerings with AWS's capabilities, providing clients with speed, agility, and resilience when navigating uncertainty.

The tools offered by SAS, specifically designed for consumer goods and retail analytics, are vital at every phase of the customer journey. This includes essential functions like demand planning and inventory management. At the heart of SAS's supply chain analytics is the SAS® Intelligent Planning Suite, which assists clients in integrating data across their organizations, thereby breaking down operational silos and facilitating smooth logistical operations.

Furthermore, SAS provides a suite of solutions that help brands tackle pressing operational questions through data and AI integration. Key offerings include:

1. SAS® Viya®: A cutting-edge cloud-native platform for managing data, developing models, and generating actionable insights.
2. SAS-hosted Managed Services: These services deploy SAS's advanced products as a managed service on AWS, enabling seamless integration and enhanced capabilities.
3. SAS Viya Workbench: A self-service, on-demand analytical development environment available via AWS Marketplace that empowers users to craft and analyze data models autonomously.
4. SAS Customer Intelligence 360: A multichannel marketing hub designed to deliver personalized customer experiences, also accessible through AWS Marketplace.

AWS's specialization programs help businesses identify dependable cloud solution partners who have demonstrated technical prowess and success in specific industries. SAS's achievement of this competency comes after undergoing rigorous validation processes required by AWS, ensuring that their solutions are reliable and efficient within the cloud environment.

As SAS continues to push boundaries in the consumer goods space, their achievement invites industry leaders to rethink their operational strategies. The validation from AWS not only enhances SAS's credibility but also signals to businesses that efficient supply chain management is attainable through data-driven decisions and robust analytics.

With their legacy as a formidable player in data and AI transformation, SAS elevates the power of organizational decision-making, providing brands the tools needed to thrive amidst challenges. In reflecting upon its place in the supply chain ecosystem, SAS assures its clients that they are equipped to address current complexities and the future landscape of consumer goods swiftly and effectively.