Meiji Ice Cream Collaborates with Gakken's Live Encyclopedia for Summer Fun

A Fun Summer Collaboration: Meiji Ice Cream Meets Gakken's Live Encyclopedia

As summer approaches, Meiji Co., known for its popular ice creams and frozen foods, is excited to announce its collaboration with Gakken Co. to release a unique packaging line that combines their delicious offerings with educational fun. Set to launch in mid-July 2025, these products aim to make summer more enjoyable and enriching for families.

Delicious Products to Look Forward To

The collaboration features some of Meiji's long-standing favorites. The ice cream selections include the "Meiji Uzumaki Soft" and the "Meiji 10 Stick Ice Soda," while the frozen food line includes the ever-popular "Meiji Shrimp Gratin" and "Meiji Shrimp Doria." Each of these items comes with specially designed packaging that not only encourages tasty eating but also fosters learning through playful activities.

Families, especially those with children, are the target audience for these exciting new products. The collaboration seeks to inspire parents and kids alike to dive into a world of flavors while playing and learning together during the long summer break. As children savor these delightful treats, they will have the opportunity to engage in fun quizzes and stimulating activities included in the packaging.

Engaging and Educative Packaging

The special packaging features intriguing quizzes under the title "Quiz Challenge! Become a Knowledgeable Scientist!". This section showcases 14 different trivia questions related to animals and dinosaurs, encouraging curiosity and learning about the natural world while indulging in tasty snacks.

But that’s not all! The ice cream packaging also incorporates an augmented reality (AR) experience for an additional layer of engagement. By scanning the AR marker on the package with a smartphone, users can see 3D renderings of animals and dinosaurs come to life on their screens. This innovative interactive element enhances the overall experience, making it not just about eating but also about exploring and discovering.

Gakken's Live Encyclopedia: The Perfect Partner

Gakken's Live Encyclopedia is renowned for its high-quality images, illustrations, and up-to-date information, making it a cherished resource for learning. Alongside its informative content, the encyclopedia includes a DVD with entertaining videos and 3D CG features accessible via smartphones. Perfect for instilling a love of learning in children, this partnership allows Meiji to benefit from Gakken's reputation for educational excellence.

The collaboration symbolizes a new approach to summer snacking—blending the enjoyment of tasty food with the enrichment of knowledge. This initiative is not only about providing delicious products but also about promoting healthy pursuits and lifelong learning.

In conclusion, as families gear up for summer adventures, Meiji’s collaboration with Gakken’s Live Encyclopedia ensures that they will have delightful treats to enjoy while simultaneously discovering new facts and enhancing their knowledge in a fun and interactive way. This innovative approach might just make this summer the most delicious and educational yet!

For more information, visit Gakken's Live Encyclopedia.