#Japan #Tokyo #JUNGSAEMMOOL #Eye Personal Color #Artist Eye Palette

Unveiling the Artist Eye Palette Core by JUNGSAEMMOOL

Korean makeup artist brand JUNGSAEMMOOL is taking the beauty world by storm with its innovative concept: the "Eye Personal Color." This unique eye palette is designed to highlight the natural charm of each person's eyes, showcasing the intricate colors that vary from person to person.

About the Product
The Artist Eye Palette Core will be available in three shades, comprising two basic colors and one pairing color, starting from August 29, 2026, at select Loft and Plaza locations across Japan.

This collection by JUNGSAEMMOOL is marketed through its authorized Japanese distributor, Korea Ginseng Corporation. Known for importing and wholesaling Korean cosmetics, they operate the specialized store "COSME Re:MAKE" in Nakano, Tokyo.

Focus on Eye Colors
JUNGSAEMMOOL's founder, Jung Saem Mool, draws on extensive makeup experience to emphasize how individual eye colors greatly affect a person's overall impression. While skin tone personalization is widely recognized today, Jung proposes a fresh perspective: not only skin but also our eyes have unique personal colors. Taking into account how they appear in natural light, she asserts that our eyes consist of a core color complemented by a spectrum of surrounding shades.

By analyzing these core colors and spectrums, JUNGSAEMMOOL has established the unique concept of "Eye Personal Color," allowing for the creation of a palette that enhances the natural appeal of each individual's eyes. The design of the Artist Eye Palette Core reflects this concept visually through its packaging and color arrangement, clearly embodying its aim.

The Two Distinct Lines
The palette features two lines: the Basic Line and the Pairing Line. The Basic Line is crafted based on core color analysis to emphasize the wearer's natural beauty without overpowering their features. Meanwhile, the Pairing Line introduces additional shades that harmonize with the Basic Line, enabling users to express their individuality and adapt to different moods through their eye makeup.

Each palette weighs 8.5 grams and is priced at 4,290 yen (including tax).

Key Features

1. The JUNGSAEMMOOL Eye Personal Color
- Unique color options tailored to individual eye characteristics enhance natural beauty, guiding users to create striking, personalized eye looks.

2. Diverse Textures in the Artist Touch
- The palette boasts vibrant pigmentation and a smooth texture that minimizes fallout. It comprises matte, shimmer, and glitter options, crafting a depth and definition that make users feel like they’ve just stepped out of a professional makeup session.

3. Cohesive Makeup from Eyes to Cheeks
- The arrangement of colors mirrors professional makeup steps, incorporating base, shade, and glitter for a well-rounded application. A rich brown at the center draws attention to the eyes while versatile colors on the sides transition beautifully to cheek applications. This allows for a seamless makeup look across the face using just one palette.

Application Guidelines

1. BASE: Apply a matte base across the lid to create a clean slate.
2. MIDDLE: Layer a silky shimmer color over the base to add depth while enhancing subsequent color application.
3. SHADE: Use a matte shadow on the outer edges and in the crease for dimension.
4. POINT: Accentuate with a pop of color in the inner corners or along the lower lash line for striking contrast.
5. GLITTER: Finish up with glitter on the lids or in the waterline for a touch of sparkle.

Available Colors

• - Basic Line:

- #Red Brown: A warm brown with red undertones for a soft yet sophisticated vibe.
- #Orange Brown: A warm hue for a natural flush and dimension.

• - Pairing Line:

- #Soft Nude: A gentle nude blending in to deliver an airy ambiance.

About JUNGSAEMMOOL

Founded in 2015 by renowned K-beauty makeup artist Jung Saem Mool, the brand embraces the philosophy of helping individuals discover their unique beauty. Making its way to Japan in 2022, it has since gained immense popularity, recognized as a leader in professional-grade makeup. Jung is noted for pioneering the "translucent makeup" style unique to Korean makeup trends. With ongoing dedication to helping users embrace their authentic beauty rather than simply following trends, JUNGSAEMMOOL continues to innovate and inspire. Additionally, the brand runs the Jung Saem Mool Art & Academy, training a new generation of makeup artists.

Discover More

Learn more about the Artist Eye Palette Core and explore the extensive range of products offered by JUNGSAEMMOOL through their official Instagram and authorized retailer, Korea Ginseng Corporation.