Exciting Pop-Up Store for Wuthering Waves Launches in Ikebukuro, Tokyo

Introduction

The much-anticipated pop-up store for KURO GAMES' open-world ARPG, Wuthering Waves, will open its doors at Ikebukuro PARCO, marking a momentous occasion for both fans and newcomers alike. Running from September 12 to October 6, 2025, this special event titled 穿つ烈光、迎ふ月光 incorporates exclusive character showcases, limited-time merchandise, and exciting promotional activities to enhance the experience for visitors.

Event Highlights

The Ikebukuro PARCO pop-up store is designed to celebrate the release of the game's Ver.2.6, which introduces two new characters: Augsta, a bold and defiant champion born of blood and iron, and Yuno, the wisdom figure from Seven Hills. Here’s what visitors can expect:

- Exclusive Installation: The venue will feature eye-catching displays showcasing Augsta and Yuno, including a striking 2-meter tall display of Augsta’s signature long blade.
- Novelty Gifts: Attendees will have the chance to win free novelty items. The store will run two campaigns, rewarding visitors with special collectibles based on the newly released visuals.
- Exclusive Merchandise: Unique event-themed goods, including fan-favorite character goods and collaborative T-shirts featuring Augsta and Yuno, will be available for purchase.
- Premiere of the Ver.2.6 PV: From September 12 to 15, a trailer for the new version will be showcased on a massive screen at Ikebukuro PARCO, creating an immersive environment for fans.

Event Details

Schedule

- Date: September 12 (Friday) – October 6 (Monday), 2025
- Venue: Ikebukuro PARCO, Main Building B2F Event Space (1-28-2 Minami Ikebukuro, Toshima City, Tokyo)
- Operating Hours: 11:00 AM to 09:00 PM (closing at 06:00 PM on the final day)
- Admission: Free (with pre-reservation for specific periods)

Reservation Information

Due to expected high turnout, prior reservation is required for the opening days from September 12-15 via LivePocket. Reservations open on August 30, 2025, at 10:00 AM. After September 16, free admission is anticipated; however, entry passes may still be issued depending on crowd management requirements.

Merchandise Preview

The event features a variety of exclusive products for purchase:

- Trading Badges: Six types of chibi character badges, available at 770 yen each.
- Fill-in Character Keychains: Two designs featuring Augsta and Yuno, priced at 1,100 yen each.
- Acrylic Weapon Keychains: Available for 880 yen each.
- Prints and Souvenirs: Promotional postcards and clear files will be gifted through certain campaigns, adding a fun twist for attendees.

Conclusion

In summary, the Wuthering Waves x PARCO Pop-Up Store promises to deliver an engaging and unique experience for fans and new audiences alike. With thrilling activities, exclusive merchandise, and a celebration of the characters, attendees can fully immerse themselves into the world of Wuthering Waves. Don’t miss this chance to collect exclusive items while enjoying a visually spectacular experience at Ikebukuro PARCO.

For more information and updates, please check the official website: PARCO Official Website