New Directors at Marui
2026-05-15 07:10:48

Marui Group Welcomes New Directors to Lead Business Strategies toward 2031 Vision

Marui Group's Strategic Leadership Changes



In an important move for the future of Marui Group, a leading retail company based in Nakano, Tokyo, the board of directors has appointed new candidates to bolster strategic direction. This decision, approved during the latest board meeting, is set to be presented at the 90th Annual Shareholders' Meeting scheduled for June 27. These changes come as the company bids farewell to Ms. Etsuko Okajima, who has played a vital role in promoting women's empowerment and talent development for 12 significant years. Her contributions to the company’s culture have been invaluable, yet it's now time for new leadership to step in and address the evolving challenges the company faces.

Marui Group aims to integrate social impact with profitability, aligning with its Vision 2050 that highlights creating an economy driven by "likes." The philosophy behind this vision emphasizes that consumer behavior linked to personal interests can facilitate positive social changes. Through initiatives supporting people's favorites—whether via events or card services—the company encourages individuals to contribute to societal solutions through their everyday purchasing decisions.

To further this cause, Marui Group is actively working on business developments centered around individual passions while enhancing customer engagement via digital platforms to expand its loyal customer base. The fresh appointments in the board are critical to achieving this and will help in navigating the rising complexities of the business landscape, especially as Marui approaches its centennial in 2031.

The newly appointed board members possess extensive expertise that aligns well with Marui's strategic pursuits. Among them is Ms. Tamako Mitarai, an esteemed social entrepreneur known for her active participation in addressing social issues through business. As the founder and CEO of Kesennuma Knitting, she has harnessed local resources and initiatives in the wake of the Great East Japan Earthquake to foster community resilience and economic recovery. Her experiences in executive roles will provide valuable insights as the company seeks to strengthen its social responsibility efforts.

Completing the board's lineup is Mr. Naofumi Tsuchiya, the CEO of Goodpatch, who possesses in-depth knowledge of digital transformation. As the chief digital officer (CDXO) at Marui, he will guide the company’s technological advancements and digital initiatives to meet future consumer needs. His successful track record in supporting design innovation and strategic development will be instrumental in driving Marui’s future growth.

Additionally, a fine blend of experience comes from Mr. Akikazu Aida, who plays a dual role as Executive Officer and President of EPOS Card. His history with the company—spanning from human resources to overseeing international projects in China—underscores his versatile knowledge across corporate functions and market dynamics. And Mr. Masami Endo, Senior Executive Officer in charge of management planning and co-creation investments, will implement long-term strategic frameworks ensuring the company’s steady growth.

These welcoming trends in leadership denote a generational change, notably lowering the average age of the board by seven years, showcasing a commitment to innovative thinking and adaptability to change. The motivations behind these appointments highlight a proactive approach to facing the increasing complexities of the marketplace while gearing up for significant milestones ahead.

The Marui Group’s fundamental ethos embraces a harmonious balance between impact and profitability, and the fresh leadership is poised to revisit and refine strategies that align with this ambition. As this new cohort of executives begins to steer Marui Group, their mission and vision will be critical in uplifting both profit margins and enhancing social contributions, ultimately realizing the ambitious vision set for 2031 and beyond.

Overview of Marui Group


  • - Company Name: Marui Group Co., Ltd.
  • - Headquarter Location: 4-3-2 Nakano, Nakano Ward, Tokyo, 164-8701
  • - Contact: 03-3384-0101
  • - Website: www.0101maruigroup.co.jp
  • - President and CEO: Hiroshi Aoi
  • - Notable Affiliates: EPOS Card Co., Ltd., Marui Co., Ltd., M&C System, among others.


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Topics Business Technology)

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